Apple buys Nothing Real

Apple has bought Nothing Real, a developer of high-performance software for professional visual effects and post-production based in Venice Beach, CA. Among Nothing Real's products are the highly acclaimed Shake and Tremor, which run on Linux, Windows, and Irix (SGI) systems.

In fact, Nothing Real's Web site has temporarily shut down. A message says: "Please be patient while we make some changes to our web site. We should be back online in a few days."

And a message on the Shake List Server (run by http://www.highend2d.com) has the following note from a Nothing Real employee:

"Yes, as you all know now, it is true. Nothing Real has been acquired by Apple. Yesterday, we started the day working for Nothing Real and ended it working for Apple. It was a VERY interesting and exciting day ... there really isn't too much to say at this time. I know there are many questions brewing and they will be answered in time. For now, our developers continue to develop, our support group continues to support you, and many other things remain unchanged." (Thanks to MacCentral reader Nathan Downing for the heads-up on this news item.)

MacCentral received the following statement from Apple regarding the acquisition: "Apple has acquired Nothing Real, a developer of high-performance software for professional visual effects and post-production based in Venice Beach, California. Apple plans to use Nothing Real's technology in future versions of its products."

Email this story to a friend Print

Enter your trial subscription and Macworld will rush you a FREE TRIAL ISSUE. Plus, you'll receive a Bonus CD-ROM with your paid subscription! If you like Macworld, pay just $19.97 for 11 more issues (12 in all). Otherwise, write "cancel" on the bill, return it, and owe nothing. The first issue is yours to keep no matter what.