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Nine, Foxtel to broadcast Olympics

Article from: AAP

October 13, 2007 10:10am

THE Nine Network and FOXTEL have jointly secured the exclusive broadcast rights from the International Olympic Committee for the 2010 Vancouver Winter Olympics and the 2012 London Summer Olympics.

The landmark deal will see Nine and FOXTEL partner to deliver Australians the most comprehensive coverage of the winter and summer Olympics ever seen on free-to-air and subscription television.

The Nine/FOXTEL deal includes live rights for free-to-air, HD Channel programming and subscription television, as well as internet and mobile rights.

Nine Network Australia Chief Executive Officer David Gyngell said the bid for the Olympic broadcasting was another step in a process to take Nine back to its position as the leading free-to-air broadcaster in Australia.

"The bid for the Olympic rights underscores the longer term commitment to the Network and the preparedness to invest in content."

Mr Gyngell said the coverage on Nine would be comprehensive and exciting.

"We believe the London Olympics will be a great event - London is a solid cultural fit with our viewing audiences and will achieve strong ratings particularly with the historical links in sporting and cultural terms between Australia and the United Kingdom," he said.

FOXTEL Chief Executive Kim Williams said  FOXTEL would complement Nine's coverage by delivering subscribers an expanded coverage that will provide choice of whole live strands of Olympic competition.

"Not only will FOXTEL provide dedicated extra channels, we will broadcast many elements of our coverage in high definition, which together with the FOXTEL iQ disc drive set-top units, FOXTEL Mobile and Broadband will give our subscribers the ultimate control, choice and personalisation of how they watch the Olympics," he said.

The bid for the Olympics was lodged in Lausanne by David Gyngell, Jeffrey Browne and Gary Fenton from Nine, and Kim Williams and Peter Campbell from FOXTEL.




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