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crazy prices

Australia Gets Belated PSP Price Cut, Camera Details

slantyPSP.jpgBetter late than never. SCE Australia have just announced that the PSP is getting a price cut, and a pretty hefty one at that, with the rrp being slashed from AUD$349.95 to AUD$279.95. Yes, you could easily find them retailing at under AUD$300 anyways, even at rrp sticklers like EB, but it's the thought that counts.

Also announced was the local details for the PSP's Go! Cam, which! will! cost! AUD$79.95! Sorry. That awfully improper use of exclamation points is catchy. For those interested in such things, the full press release is after the jump.

Press Releases

24/05/2007 00:00
PSP Brings Film to Life with the Introduction of an Attachable Video Camera

• New $279.95 price point set for Australian PSP
• Five new Platinum titles announced at new price point of $29.95

Sydney, 24 May 2007 - Sony Computer Entertainment Australia (SCE Aust.) today announced the Australian release of the PSP® (PlayStation®Portable) camera, Go!Cam, a new range of Platinum titles and the revised price of the PSP base pack.

"The recent launch of PLAYSTATION 3 has had a halo effect on the sales of PSP, the combined impact of today's price reductions and imminent launch of the Go!Cam will further unleash PSP, making it a 'must have' portable system for all entertainment enthusiasts," said Patrick Lagana, Senior Product Manager, Sony Computer Entertainment Australia.

Go!Cam

To be released on 21st June 2007, Go!Cam promises to bring the creativity of film, photos and the fun of PSP together to create a camera for all ages and all occasions. The Go!Cam lens housing plugs directly in to the USB port on the PSP and will be sold for recommended retail price of $79.95..

With up to two and a half hours video recording time and the ability to capture and store over 40,000 photos*, Go!Cam seamlessly converts PSP to a portable, functional and fun camera.

Go!Cam offers a built in microphone to ensure continuous audio, the ability to change the direction of the camera lens vertically by 180 degrees and Go!Edit, an editing software package which allows users to save and edit photos, video and audio clips.

''Go!Cam is an exciting product for PSP owners looking for something new, fun and creative," said Patrick Lagana "Go!Cam quickly converts your PSP in a mini camcorder, allowing you to shoot stills or video quality that's perfectly suited for email, upload or video editing or even playback on your PLAYSTATION 3. It demonstrates yet again the potential, versatility and fun nature of PSP.''

Go!Edit software

Go!Edit editing software, bundled free with Go!Cam allows you to transform your PSP into a portable editing suite, letting you edit on the move. With the ability to enhance movies and photos with sounds and graphical effects, Go!Edit provides everything to make a mini masterpiece. Go!Edit also allows the option to upload creations onto the internet directly from the PSP, meaning that nothing need stand in your way to share your masterpiece with the world.

New Price Point for PSP!

From today the PSP will enjoy a new, lower price point in Australia of $279.95 RRP.

New Platinum Titles & Price

In addition to the new price of PSP, five new Platinum titles will be launched concurrently with a new, lower price for all PSP Platinum titles from $29.95 RRP. The new Platinum titles are: Ridge Racer 2, Tekken, Killzone, Loco Roco, and Moto GP.

"PSP is unique and is constantly evolving. It offers the widest palette of mobile entertainment, from gaming to video, music, photos and internet - and the unique possibility to connect to PLAYSTATION®3 remotely, today's announcements show more than ever why the PSP is the handheld entertainment system of choice for the discerning gamer", concluded Lagana.

*Based on a 4GB Memory Stick PRO Duo™

Go!Cam requires PSP firmware upgrade Ver. 3.0 onwards

- ends -

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