The Laser standard is the RichMedia format dedicated to the mobile, embedded and consumer electronics industries. LASeR provides a fluid user experience of enriched content, including Audio, Video, Text, and Graphics on constrained networks and devices.
LASeR addresses the requirements of the complete richmedia publication chain: ease of content creation, optimized delivery and enhanced rendering on any handsets.
Inspired by the best concepts of state-of-the-art solutions (SVG,MPEG, FLASH, BIFS, etc), LASeR tunes and optimizes each required feature to effectively respond to the need of an efficient open standard for RichMedia. |