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Neopets 10-City Mall Tour Brings Online World and Popular Trading Card Game to Life across the Country.

Publication: Business Wire

Publication Date: 29-JUN-04
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COPYRIGHT 2004 Business Wire

RENTON, Wash. -- Wizards of the Coast Creates Fun for All Ages with Larger-Than-Life Interactive Displays

The imaginative online world of Neopets(R) and the Neopets Trading Card Game (TCG) will soon come to life at malls throughout the country. Wizards of the Coast, Inc., a subsidiary of Hasbro, Inc. (NYSE:HAS), today officially announced plans to bring the Neopets Trading Card Game to life through a 10-city shopping mall tour across the United States, beginning in July 2004.

Open to all visitors, the Neopets Trading Card Game Mall Tour is designed especially for those who have not yet played a trading card game. The tour set brings the online mythical world of Neopia(R) to life. Attendees will experience a 3,100 square foot interactive set complete with theatrical features, elaborate displays,...

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