TeleRead: Bring the E-Books Home

News & views on e-books, libraries, publishing and related topics
April 1st, 2009

Smell of Books recalled! New car scent mistakenly substituted!

By Paul Biba

can-cat.jpeg.jpgIt seems that there is a problem with the current production run of Smell of Books. Here is the text of the recall notice from DuroSport’s blog:

The problems never seem to stop around here. I am sorry to report that we must temporarily remove our new Smell of Books product from the market. I would like everyone to understand that this has NOTHING to do with those ridiculous claims being made by the bohemians at “The Authors Guild”.

We have just learned that our aerosol can supplier in China mistakenly shipped us a small number of recycled cans. In some cases New Books Smell labels were inadvertently affixed to cans that actually contain new car smell.

Please note that this mixup will not cause any harm to the consumer or to the electronic books. It is just that these cans will not produce the scent that you are expecting.If you have already purchased a can of New Book Smell you may return it to the store for a full refund. However, it is very important that you understand that you are under no obligation to do so. In fact, we strongly encourage you to use these cans in an automobile. They will work especially well if you have a very old automobile. It probably will not be noticeable if your automobile is new.

I must apologize for this unfortunate incident. This is obviously not what we had in mind when we created the Smell of Books. We are working to address this problem and return the product to the market as quickly as possible. Please continue to check this website for updates.

Thank you.

Digg us! Slashdot us! Share the news.
  • Digg
  • Slashdot
  • Reddit
  • TailRank
  • StumbleUpon
  • Technorati
  • Netvouz
  • YahooMyWeb

2 Responses to “Smell of Books recalled! New car scent mistakenly substituted!”

  1. Terrific stuff. The shtick, I mean. Now we’ll never know about the spray. ;-)

  2. Since this is obviously an act of sabotage conducted by misguided devotees of the book printing lobby I would like to express my hope that this won’t have any major impact or lasting effect on the pervasion of enhanced reading experience as only the digital age will offer.

    Be as it may: If I read my eBook in my garage or while driving I won’t smell the difference anyway …

Leave a Reply

Subscribe without commenting