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Toolkit for Reaching Latinos


The Toolkit for Reaching Latinos is designed to help organizations that serve Latinos communicate the benefits of census participation. Below are descriptions and suggested uses of all available resources associated with the toolkit. Depending on your needs, you may follow instructions to download and print individual documents, or you can download the complete toolkit with all components (ZIP 96.4 MB).
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Supporting Materials
Document Description Format Language/Audience
Latino Toolkit Thumbnail Toolkit Overview
This toolkit is intended as a resource for organizations that serve Latinos. This document contains details about the specific resources available to support your efforts in raising awareness of, encouraging participation in and answering questions about the 2010 Census.
PDF 7.1 MB

Size: Letter
8.5 x 11
8.5" x 11"
English
Partnership Announcement Letter Thumb Partnership Announcement Letter
Announce your partnership with the Census Bureau to internal stakeholders or organization members by sending this information on your letterhead.
DOC 732.5 KB

Size: Letter
8.5 x 11
8.5" x 11"
English
Newsletter Copy Thumb Newsletter Copy
This copy can be used to announce your partnership with the Census Bureau in internal and external communications. It is sample copy only and can be customized with additional information relevant to your audience.
DOC 739 KB

Size: Letter
8.5 x 11
8.5" x 11"
English
How People Are Counted Brochure Thumb How People Are Counted Brochure
This Spanish-language brochure describes the process by which the Census Bureau counts everyone in the United States. You can also contact your Regional Census Center obtain a 18" X 10" printed version.
PDF 221.6 KB

Size: Brochure
18 x 10
18" x 10"
Español
Spanish Stateside Confidentiality Poster Thumb Spanish Confidentiality Poster
This poster is designed to assure spanish communities their census form responses are safe and confidential. Display this poster in your community to create awareness of the coming census. Contact your regional partnership specialist to obtain a 20" X 16" printed version.
PDF 295.8 KB

Size: Poster
16 x 20
16" x 20"
Spanish/ Español
Immigrant Awareness Poster Thumb Spanish-Language Awareness Poster
This Spanish-language poster is designed to build awareness of and encourage participation in the 2010 Census. Display it in your office, lobby or other high-traffic area to create awareness of the coming census. You can also contact your Regional Census Center to obtain a 16" X 20" printed version.
PDF 1.1 MB

Size: Poster
20 x 16
20" x 16"
Spanish/ Español

JPEG    93 KB
General Fact Sheet Spanish Thumb Spanish-Language General Public Fact Sheet
This Spanish-language fact sheet outlines basic facts about the census and the many uses and benefits of census data.
PDF 1.5 MB

Size: Letter
8.5 x 11
8.5" x 11"
Español
Census In Schools Fact Sheet Thumb Census in Schools Program Fact Sheet
This fact sheet covers the Census in Schools program, which provides educators with resources to teach the nation's students about the census.
PDF 521.8 KB

Size: Letter
8.5 x 11
8.5" x 11"
English
 Spanish Operational thumb 2010 Census Operational Milestone Timeline
This Spanish-language timeline highlights key dates for the 2010 Census, including 2010 Census form distribution, Census Day and others.
PDF 852.3 KB

Size: Poster
29 x 11
29" x 11"
Español
18 Month Calendar Spanish 18-month Calendar for 2010 Census Partners
This printable calendar in Spanish runs from July 2009 through December 2010. It includes key census dates and suggestions for what partners can do to get involved. Hang it in your office, lobby or other areas to raise awareness of important census dates and events.
PDF 940.6 KB

Size: Poster
16 x 20
16" x 20"
Español
Customizable Brochure Template Thumb 2010 Census Brochure Template
Use this pre-designed template to create a brochure promoting the census or highlighting your organization's census-related events and activities.
ZIP 1.8 MB - 8.6 MB

Size: Letter
11 x 8.5
11" x 8.5"
English - InDesign
English - Quark
English - MS Word
Customizable Poster/Flier Template thumb 2010 Census Poster/Flier Template
Use this pre-designed template to create a poster or flier promoting the census or highlighting your organization's census-related events and activities.
ZIP 3 MB - 9.7 MB

Size: Letter
8.5 x 11
8.5" x 11"
English - InDesign
English - Quark
English - MS Word
Customizable Newsletter Thumb Customizable Newsletter Template
Use this pre-designed template to create a newsletter promoting the census or highlighting your organization's census-related events and activities.
ZIP 1.7 MB

Size:Letter
8.5 x 11
8.5" x 11"
English
Brochure Copy thumb Brochure Copy
This copy can be used to announce your partnership with the Census Bureau in internal and external communications. It is sample copy only and can be customized with additional information relevant to your audience.
DOC 737 KB

Size: Letter
8.5 x 11
8.5" x 11"
English
Latino Flier thumb Flier Copy
This copy can be used to announce your partnership with the Census Bureau in internal and external communications. It is sample copy only and can be customized with additional information relevant to your audience.
DOC 727 KB

Size: Letter
8.5 x 11
8.5" x 11"
English
Latino Event thumb 2010 Census Event Invitation
Customize this event invitation with details about your event and print it on your organization's letterhead or send it electronically in plain-text format.
DOC 725.5 KB

Size: Letter
8.5 x 11
8.5" x 11"
English
Key Messages thumb Key Messages
Use these key messages to quickly prepare for a media interview or speaking engagement, or to develop communications materials of your own.
DOC 726.5 KB

Size: Letter
8.5 x 11
8.5" x 11"
English
PSAs thumb Radio Public Service Announcements
Radio public service announcements (PSAs) are an easy and effective way to reach the Latino community. This document includes sample radio PSA scripts.
DOC 726 KB

Size: Letter
8.5 x 11
8.5" x 11"
English
Latino Action Poster Thumb Latino Action Poster
This poster is the second in a unique series designed to build awareness of and encourage participation in the 2010 Census. Display the poster in your office, lobby or other high-traffic area to inspire Latinos students to "take action" and participate in the 2010 Census. You can also contact your regional partnership specialist to obtain a 16" X 20" printed version.
PDF 15.4 MB

Size: Poster
16 x 20
16" x 20"
Spanish/ Español

JPEG    880 KB

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For regional/local level 2010 Census partnership information, please telephone the Census Bureau's Regional Census Center [PDF] that serves your area. For national level partnership information, please email clmso.2010.census.partners.list@census.gov


Source: U.S. Census Bureau | 2010 Recruiting | 1-866-861-2010 | Last Revised: January 12, 2010