About Us

Ars longa, vita brevis, occasio praeceps, experimentum periculosum, iudicium difficile.




When Hippocrates said that "life is short, art is long," he did not mean that art outlives the artist. The "father of medicine" instead diagnosed a basic fact of life: true art or skill takes a lifetime of effort to perfect, and the path is fraught with "occasional crises, perilous experiences, and difficult judgments." Technology is the "art" at the forefront of our changing world, and we're here to help it all, even the difficult judgments.

At Ars Technica—the name is Latin-derived for the "art of technology"—we specialize in original news and reviews, analysis of technology trends, and expert advice on topics ranging from the most fundamental aspects of technology to the many ways technology is helping us enjoy our world. We work for the reader who not only needs to keep up on technology, but is passionate about it.

We at Ars take great pride in our unique combination of technical savvy and wide-ranging interest in the human arts and sciences. Our editorial team is at home on Linux, Mac, and Windows; they know both the home and the enterprise; they understand law and politics; and they specialize in bringing readers the right answer, the first time. It's no wonder that Ars has become a "go-to" destination for those who need to sift the wheat from the chaff.

Ars Technica is also unique in a number of ways. We are a proud leader in conversational media, a new and exciting answer to the reader's need and desire for fresh voices, informed reporting, and reader engagement. Ars writers aren't afraid of wit or strongly-held opinions, and readers find both on display throughout our work. But at Ars, "opinion" never devolves into dogma; we strive for measured judgments and carefully relayed contexts. Those who come to Ars looking for computing religion won't find it, and that's why millions of readers trust our take on the day's tech news and look forward to our original reporting.

Then there's our formidable community. While "community" has lately become a Web buzzword, Ars has been building a real online community since its founding over eight years ago. We encourage reader feedback and participation in conversation via discussion on every article, as well as in the renowned Ars OpenForum—one of the Internet's true treasure troves, and one of the largest, documented community databases of tips, technical help, and camaraderie on the planet.

It was once said that sine scientia ars nihil est, that is, "without knowledge, art is nothing." We agree, but there's also a corollary: sine ars, scientia nihil est.

Welcome to Ars Technica!

For PR inquiries, please contact:
Christina Valencia
PR Manager, Ars Technica
415.276.5190 O
415-276-5216 F


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