Inside Bloomberg.com

Bloomberg View to Begin Publishing Editorials in Late May

Bloomberg View, the new opinion section of Bloomberg News, will begin publishing its first editorials, columns and Op-Ed articles in late May. It will debut on Bloomberg.com and on the Bloomberg Professional service. The editorial board members and columnists were released today. For more detailed background information, you can check out the press release, but here's the line-up (in alphabetical order):

Members of the Bloomberg View editorial board:

• George Anders, former editor at Wall Street Journal and Fast Company
• Max Berley, former editor for Bloomberg Washington and Washington Post and International Herald Tribune
• Lisa Beyer, former editor at Time magazine
• Mary Duenwald, former editor at the New York Times Op-Ed page
• Paula Dwyer, former editor at Bloomberg Businessweek and New York Times. 
• James Greiff, former opinion team leader at Bloomberg News
• Tobin Harshaw, former editor at New York Times Op-Ed page
• Michael Kinsley, former editor of Harper's, New Republic, Slate, and the Los Angeles Times
• Timothy Lavin, former editor at The Atlantic
• James P. Rubin, former assistant secretary of state for public affairs and chief spokesman for the U.S. State Department
• Stuart Seldowitz, former U.S. State Department diplomat
• David Shipley, former deputy editorial page editor and Op-Ed page editor at the New York Times
• Francis Wilkinson, former executive editor and columnist from The Week

 

Bloomberg View Columnists:

• Jonathan Alter, formerly of Newsweek and current analyst for NBC News, and MSNBC
• Susan Antilla from Bloomberg News
• Caroline Baum from Bloomberg News
• Margaret Carlson from Bloomberg News
• Stephen L. Carter, Yale University law professor
• William D. Cohan, Author ("Money and Power: How Goldman Sachs Came to Rule the World")
• Noah Feldman, Harvard University professor of constitutional and international law
• A.A. Gill from the Sunday Times of London and Vanity Fair
• Edward L. Glaeser, professor of economics at Harvard University
• Jeffrey Goldberg from The Atlantic and former staff writer at the New Yorker
• Albert R. Hunt from Bloomberg News
• Simon Johnson from Bloomberg News
• Paul Kedrosky from Bloomberg News
• Sheril Kirshenbaum from the University of Texas's Center for International Energy and Environmental Policy
• Ron Klain, former chief of staff to Vice President Al Gore and Joseph Biden
• Ezra Klein, columnist and blogger at the Washington Post and MSNBC analyst
• Laurence J. Kotlikoff from Bloomberg News
• Michael Lewis, Author ("The Big Short") and columnist from Bloomberg News
• Pankaj Mishra, Author ("Temptations of the West: How to be Modern in India, Pakistan, Tibet and Beyond")
• Peter R. Orszag, former director of Office of Management and Budget for President Obama
• Meghan O'Sullivan, Professor at Harvard's Kennedy School of Government and former U.S. National Security Council advisor from 2004 to 2007
• William Pesek from Bloomberg News
• Virginia Postrel, former columnist for the Wall Street Journal, The Atlantic, the New York Times, and Forbes
• Alice Schroeder from Bloomberg News
• Amity Shlaes from Bloomberg News
• Jonathan Weil from Bloomberg News

 

The Bloomberg.com Team

Bloomberg Markets Story Raises Eyebrows

Bloomberg Markets Magazine published a story about how many insurance companies try to dodge payouts for legitimate accidental death claims, and the beneficiaries have no chance to fight questionable denials of their claims.

Learn about how some people fought back and won. Check out this CBS News clip for a 3 minute recap.

 Read the full Bloomberg Markets story here.

 

The Bloomberg.com Team

Bloomberg Businessweek Makes Adweek's 2011 Hot List

Adweek's annual Hot List just came out, naming 10 of the most successful and influential magazines of 2011. It's been more than 10 years since Bloomberg Businessweek has made this list, but coming in at N.o. 9 is none other than Bloomberg Businessweek. (See the complete list below)

Just one year ago, Bloomberg Businessweek relaunched with a new design, which garnered a lot of attention in the business as well as the creative communities.

Business Insider: "More than any magazine redesign we've seen in the past few years, Businessweek feels bold and fresh, with provocative covers, interesting charts, and great photo selection." (You should experience it on the iPad.)

Women's Wear Daily: "Bloomberg Businessweek has become a favorite of the design community."

In the story naming the Hot List winners, Adweek reports, "Businessweek was part of a dull, struggling category until the deep-pocketed Bloomberg LP bought it in late 2009 and breathed new life into it. Bloomberg installed as its editor Josh Tyrangiel, a digital wunderkind from Time Inc. and onetime music critic, who saw the need for a product that combined the speed of the Web and the illustrative ability of print. The resulting redesign has been called smart and original and drawn comparisons with New York magazine. Things seem to be moving in the right direction. Individually paid subscriptions rose 7 percent in the latter half of last year, while ad pages jumped 49 percent in the first quarter of this year, bringing profitability in sight."

(Adweek also named the magazine's "Ireland Underwater" one of the top 10 covers of the year.)

Here's Adweek's complete Hot List:

1. Food Network Magazine
2. Marie Claire
3. Elle Décor
4. Wired
5. GQ
6. People StyleWatch
7. Cosmopolitan
8. Rolling Stone
9. Bloomberg Businessweek
10. Vanity Fair

The Bloomberg.com Team

Testing 1, 2, 3

You might see a new Bloomberg.com home page today. You also might not.

We’re beginning a very quiet public test of our next home page design with a small fraction of users. (Note the use of the words ‘quiet’ and ‘small’; we’re a little superstitious about this stuff.) We believe we’ve improved the site's overall ease of use and navigation, but there are a couple of things in particular we're excited to preview:

- A new Market Snapshot section across the top of the home page gives you a global view of the world’s leading indices. You can see an index for each major trading region, clarifying how markets are moving in relation to each other. Relevant market data scrolls along the bottom.

- To feed your need for a constant flow of up-to-date information, you'll be able to see a non-stop stream of news right on the home page. Every piece of news that hits the web site will be shown on the homepage with a time stamp.

- A new Quick tab allows you to rapidly scan that stream of news and data headlines by categories such as Most Popular, Exclusive Stories, Opinion, Economy, Technology, Politics, Sports, etc. 

The bottom line is that we are trying to provide an optimal way to get your news and data quickly and easily. We'll keep you posted on the results from this test, and we look forward to bringing you even more soon.

 

Josh Tyrangiel is the editor for Bloomberg Businessweek and responsible for editorial content on Bloomberg.com & Businessweek.com

New iPad App for Bloomberg Businessweek Launches Today in Apple App Store

After reading the headline above, you might already be saying to yourself:  "Another magazine on the iPad, big deal."

Well, this app IS a big deal. We named it Bloomberg Businessweek+ because you get all of the incredible articles you see in the magazine PLUS exclusive content and interactive features. Don't just take our word for it. Business Insider says, "Finally, an iPad magazine app that is actually a pleasure to use."

Here are some of the cool things you can do:

-  Tap on the bolded companies in the articles to get live information such as their current stock price, performance history, and recent news.

-  Watch an exclusive video each week with Bloomberg Businessweek's editor and creative director talking about how they came up with the feature story and the design of the cover.

- Listen to interviews by Charlie Rose and Bloomberg's Tom Keene.

- Search across issues by company or keyword, save articles in a personal library, and share favorite stories via email, Twitter and Facebook.

- Read the magazine in portrait or landscape, and change the font size

- And last, but not certainly not least, discover content easily. In addition to the incredible search functionality, there's a dedicated navigation bar, global table of contents, and a special "Highlights" section. And, we always let you know which article, page and section you are reading so you don't get lost.

 

 

 So now you're saying to yourself, "How much is this going to cost?" Everyone can download a free issue. If you already subscribe to the print magazine, each issue continues to be free. If you don't, you can subscribe for a monthly fee of $2.99.

This app is just the beginning for us. We'll be adding new features and improving the ones you already have- just as we always do at Bloomberg-- in order to do what's best for our customers. So stay tuned.

Oke Okaro is the general manager and global head of Bloomberg mobile

Bloomberg New Energy Finance Summit 2011 (Apr. 4-7)

Every year Bloomberg brings together global investors, senior executives, and policy makers to address key issues facing the clean energy and carbon markets. While the event is "Invite Only," you don't have to miss out.

Starting today, you can go to a new page on bloomberg.com/bnefsummit to follow insights emerging from the conference. You'll find the latest summit news, as well as exclusive Bloomberg Television interviews with leading CEOs and analysts. In addition, Bloomberg Radio's Kathleen Hays will be broadcasting her show live throughout the conference.

Here are some highlights from each day:

-  Monday, April 4: Focuses on the generation of new clean energy technologies - who's developing them, deploying them, and financing them.

-  Tuesday, April 5: Hones in on the economics of clean energy, taking a closer look at the current costs of generating energy cleanly.

-  Wednesday, April 6:  Examines how clean energy is shedding the label "alternative" and moving into the mainstream.

-  Thursday, April 7: Features a special roundtable co-sponsored by Bloomberg New Energy Finance and UN-Energy, an interagency initiative of the United Nations, about how the world can raise $100 billion a year to adapt to and mitigate climate change.

Believe me, you won't want to miss that fourth day. Participants include senior figures in the world of climate finance and policy, as well as decision-makers from developing countries.

Some of the big names include Robert Zoellick, President of the World Bank; Stephen Chu, Secretary for Energy, USA;  Michael Bloomberg, Mayor, New York City; Deepak Gupta, Minister for New & Renewable Energy, India; Emmanuel Armah -Kofi Buah, Deputy Minister of Energy, Ghana; Chris Huhne, Energy and Climate Secretary, UK; Juan Rafael Elvira Quesada, Minister for the Environment, Mexico.

The Bloomberg.com Team

@pkedrosky One of World's Most Influential

Our very own Paul Kedrosky has made TIME's list of the 140 Twitter feeds that are shaping the conversation. The good folks at Time are asking people to vote on whether or not the people they chose are the right ones. Kedrosky comes in at No. 111 - right behind Felix Salmon and ahead of Kara Swisher, Om Malik, Fred Wilson and others. If you like tapping into Paul's financial and technology expertise or just his overall witty comments, vote YES for him to stay on the list. Too bad you can't see his cool charts on Twitter, but you can always go to his blog for that.

 



The Bloomberg.com Team

Yes, Bloomberg is Hiring

Given all of the recent job cuts across the media and technology industry, we just wanted to let you know that Bloomberg is actively hiring. We've got 12,900 employees in 166 locations around the world, and we're growing.

As we expand our offerings in areas like sports, government, web, law, news, etc., we'll be looking for talent across the board - engineers, marketing professionals, reporters, and everything in between.

More than 500 R&D engineers alone will be hired this year. We'll be adding another 1,600 employees in New York. And, we're expanding operations internationally with new office openings in Mumbai, Dubai, London, and New York just to name a few.   

We know it's been rough out there, but if you think you're the "New Type B" who can solve great 'unsolvable' problems - check out the opportunities.

The Bloomberg.com Team

Watching Bloomberg Video in Style

 

Earlier this month we introduced a new video player on Bloomberg.com for live broadcasts and on-demand videos. The player is faster, allows for a more seamless playback, and is compatible with non-Flash environments. You can also share the videos with friends or colleagues, or put the video on your own site using a new embeddable coding feature.

All new videos will be displayed in this video player, but it's possible that you may still see the previous Bloomberg.com player for old videos. We're currently working to migrate our entire video archive (over 15,000 videos) to our new video platform.

 While we're excited about the new features our player provides, we're still working hard to enhance the user experience even more. Stay tuned over the coming months as we move forward with additional video-related initiatives across Bloomberg.com.

 David Regan is on the product team at Bloomberg.com

 

 

 

 

"The Bloomberg Juggernaut"

Every once in a while it's important to share our strategy to reveal a little about why we are doing certain things.

Well, the American Journalism Review recently spoke with several Bloomberg executives and reporters about just that, and we wanted to make sure you got the inside scoop. In the story, Bloomberg L.P. president Dan Doctoroff is quoted saying:

"The more readers and viewers of Bloomberg News we have, particularly among corporate executives and government officials who make business news, the more influence we have. The more influence we have, the more access we have to them. The more access we have, the more market-moving information we have. That helps us sell more Bloomberg terminals. The more we sell, the more we invest back into our news organization, creating this wonderful virtuous cycle that is unlike anyone else in any other news organization."

What does that mean for you? It means having more news, data, and information at your fingertips than anyone else (at least we think so). Everything we are creating on the Web is to ensure we continue to get you what Matthew Winkler, editor-in-chief of Bloomberg News calls the "Five Fs: factual word, first word, fastest word, final word and future word."

The Bloomberg.com Team