June 2011 Case Study: Facebook AdvertisingIncreases Revenue 177% Some call it Facebook PPC. Perhaps you refer to it as SMA or social media advertising. We know the Facebook advertising platform provides some of the key fundamental pieces to the direct marketer puzzle including transparency, micro-segmentation, and super flexibility. These pieces drive an iterative media buying experience, fueled by data and testing. It has led to several wins for our clients and we’re excited to share a social media advertising win in our latest case study: Facebook Advertising Increases Revenue 177%. Google +1: A Practical Guide for Publisher and Searchers Google’s recently launched +1 feature has created quite a stir. Some online marketers are wondering if social votes in the form of likes will upend links as well as if +1 really matters and what it means for the future of search. Do you need more info about what it means for you? Fran Irwin on our SEO team penned a synopsis that includes how-to steps in Google +1: A Practical Guide for Publishers and Searchers. We’re Hiring! On pace for another record year at WebMetro, we're expanding our team and our offices. If you're crazy about online direct marketing and want to work for a top interactive agency, check out our open positions, including: SEO Media Coordinator/Analyst Director Business Development See more positions and get more information on our Careers page. In This Issue............................................. >> Case Study: Facebook Advertising Increases Revenue 177%>> Google +1: A Practical Guide for Publisher and Searchers>> We're Hiring 866.922.4632 | info@webmetro.com WebMetro Privacy Policy©2011 WebMetro