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    China Business
     Oct 13, 2011


Mamtek scandal mars
benefits of China's investments

By Benjamin A Shobert

Across the American Midwest, municipal leaders are braving the increasingly loud anti-China political tide to board planes and head over to the country in the hopes of finding potential investment opportunities that will create jobs in their communities. The hopes of these economic development leaders are that China will be a fount of new jobs and investments in the United States, similar to Japan in the 1980s.

For these mayors, China remains one of the last groups of opportunities with the potential of re-igniting their local economies and bringing hope back to their communities.

As these mayors and heads of economic development agencies

 
make their way to China, many will be looking at the recent series of events in Moberly, Missouri, and the problems they are encountering over a proposed investment by the Chinese firm Mamtek.

A town of approximately 15,000 people, Moberly has found itself in the midst of a scandal over Mamtek's proposed investment in a new artificial sweetener facility that was to employ over 300 people within 18 months of its opening, and over 600 within several years of its being operational.

To secure Mamtek's expansion, Moberly issued US$39 million in bonds in 2010. Additional incentives from the state of Missouri were supposed to top $17 million, assuming the expansion and job creation went according to plan. Beyond commitments from Moberly and the state of Missouri, Mamtek also received some $8 million in private investment.

But in early September, Mamtek said it would miss its first principal payment of $2.2 million to the city, which caused S&P to promptly downgrade Mamtek bonded debt from A-minus to CC. (S&P defines an "A" rating as indicating "Strong capacity to meet financial commitments, but somewhat susceptible to adverse economic conditions and changes in circumstances," with a "minus" tag being just below that valuation. A "CC" rating indicates "Currently highly vulnerable".)

The immediate aftermath of the Mamtek scandal has been twofold: first, around the state, journalists and community activists are asking questions about the sort of due diligence that the state's economic development agency pursued prior to pursuing or announcing the deal. Missouri's attorney general, Chris Koster, has already announced an investigation into the Mamtek scandal, with additional possible investigations being hinted at by leaders in the Missouri statehouse.

Second, the Missouri state legislature has run aground over whether to provide some $480 million in tax incentives for an air-freight hub in St Louis, called Aerotropolis, that would have been dedicated to serving China. While some of the pushback from the statehouse is centered around more general concerns over the effectiveness of the state's Compete Missouri program (a government sponsored job-creation plan), there are unmistakable connections that some in the community will be tempted to draw between two programs both reliant on trade with China as their justification.

Such connections would be a mistake, as what the Mamtek deal has to offer says much more about the best practices state-led economic development agencies should be pursuing, especially - but not only - when they are seeking to attract investment from China.

It may well be that the Mamtek deal fell apart for reasons that had nothing to do with its origination from China and everything to do with it being poorly evaluated due to a rushed political agenda that elevated a new jobs announcement ahead of focused due-diligence on a prospective company promising to make a large investment in Moberly.

Kent Kedl, as managing director of Control Risks for Greater China and North Asia, leads a firm specializing in due diligence for private and public investors looking at partnership opportunities with Chinese companies.

According to Kedl, the challenge for a municipality like Moberly is to conduct what his firm calls "reputational due diligence". This is particularly important in an emerging economy such as China because, as Kedl notes "the investor cannot rely on the public record. If they are looking at the company's assets in China especially they cannot rely solely on this. Bloomberg, S&P, [commercial database company] D&B are not going to give them the sort of insight they need."

Because the public reporting system in China is still undeveloped and prone to errors, economic development agencies turn to firms like Control Risks which specialize in penetrating the fog and getting to the bottom of the potential partner's reputation. Kedl describes the process as a series of questions: "Who is this company? Who is this individual? What is this entity?"

For Kedl, based in Shanghai, this "has to be done in China were you go and dig down into the background: what is this company? Do they have a physical site? Who are the owners? Where do they come from? What is their reputation in the market with people whom they've done business with before?" Kedl's team talks to suppliers, creditors and business partners in an attempt to determine if the prospective investment partner has the sort of profile and track record that justifies the municipality extending an offer.

Malcolm Riddell, president of RiddellTseng, a boutique investment bank that provides, among other things, advice to investors on how to attract Chinese investments, has been working in the area of Chinese investment for 30 years.

According to Riddell, the sort of problems Moberly has experienced should come as no surprise. Referencing the reverse-merger scandals from Chinese companies earlier in 2011, Riddell says, "If you see what has been going on with major private investment firms and reverse mergers, it is tough to do - even the very best get tricked." (See, for example, Another sewer swim for Harbin Electric, Asia Times Online, June 25, 2011.

According to Riddell, even the most sophisticated of investors can make mistakes and lose money when they pursue these deals; but he believes that the lesson should be that "you can't protect yourself by due diligence alone".

Riddell believes that the best way for a town or city like Moberly to protect itself is to structure the deal in such a way that "milestones are met in bite-sized pieces so that the Chinese have to make something happen before you take that next step". His reasoning is simple: "You can give all the tax incentives in the world away and if they don't show up all you have lost is time. But if one of the results is that you have given the people's money away, then you have to be sure you are doing this in small steps."
It is not yet clear whether these two best-practices - reputational due diligence and structuring the deal in small bite-sized pieces prior to the full investment - were part of the city's analysis.

Perhaps the single-most important thing that American municipalities should keep in mind as they pursue Chinese investment is to make both the US and Chinese governments stakeholders in the deal. Beijing remains very committed to its path of expanding outbound investment, and it has a very strong vested interest in making sure Chinese firms operate successfully and ethically in their foreign markets.

As a consequence, Riddell suggests that "the other thing I would do is reach out to the entities in the Chinese government that focus strictly on the China 'Going Out' program. And, at the same time, bring in early the US government, through, for example, the Department of Commerce's 'Invest in America' program."

Riddell's reasoning is straight forward: "If something goes wrong, you want to be able to bring Chinese government influence on the Chinese malefactor, and US influence on the Chinese government."

The greater danger in the Mamtek deal is that it somehow adds further fuel to the fire of US-China economic relations. In the midst of a congressional session where it appears broad bipartisan support exists to label China a currency manipulator and slap tariffs on Chinese-made goods, it is critical to remember that the Mamtek deal is the exception and not the rule to Chinese outbound investment.

As Kedl stated, "The mistake was not in believing that a Chinese company would want to invest in the US; it was not doing the necessary due diligence about this specific company." He added, "This is in no way part of a vast scheme on the part of Chinese companies; outward investment just surpassed inward investment - they are serious about this."

Thilo Hanemann, research director for New York-based Rhodium Group, a consulting firm specializing in tracking outbound Chinese investment into the US and Europe, echoed Kedl's reminder: "While the Mamtek project is currently grabbing headlines, it is important to remember that Chinese investors to date do not have a particularly bad track record with direct investment projects."

As more American mayors and economic development leaders ponder whether to pursue investment opportunities from China, the lessons from the Mamtek deal are that they need to make sure they fund the sort of due diligence that will enable them to determine the quality and truthfulness of their partners, and to get as many stakeholders in China, including the Chinese government, involved early before problems occur.

The missed opportunity would be to somehow view Moberly's misstep as a negative commentary on Chinese investment at a time when America badly needs to view such investment as a source of opportunities and much-needed capital.

Benjamin A Shobert is the managing director of Teleos Inc (www.teleos-inc.com), a consulting firm dedicated to helping Asian businesses bring innovative technologies into the North American market.

(Copyright 2011 Asia Times Online (Holdings) Ltd. All rights reserved. Please contact us about sales, syndication and republishing.)


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