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Design standards

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Design standards are essential for promoting a high level of quality and consistency across all communications produced by TfL.

They do this by ensuring:

Design standards are also useful for promoting safety by making sure our messages help passengers use the transport network with ease and confidence.

Standards are useful for ensuring brand consistency

Modal differences

TfL has produced a range of design standards for use by staff, suppliers and design agencies involved in graphic design and layout.

Although some guidelines apply across different modes and business areas, key differences between them mean it is essential that the correct set of standards is applied.

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