Digital analytics
Make data-driven decisions across your social, video, and mobile marketing.
The pressure is on for marketing to contribute to the bottom line — to increase market share, improve operational efficiencies, automate marketing, and align with sales to drive revenue growth. Adobe digital marketing solutions allow marketers, advertisers, publishers, digital analysts, and content strategists to solve these complex digital business challenges.
Make data-driven decisions across your social, video, and mobile marketing.
Keep a pulse on the conversations and connect social media to business results.
Adobe® Digital Marketing Suite is a collection of web analytics and website optimization products that provide insight into the performance of online marketing initiatives, empowering organizations to make informed decisions and helping to ensure the success of online marketing programs.
Digital Marketing Suite allows marketers to increase ROI from digital marketing programs by delivering actionable, real-time data and insights that drive successful online initiatives. The result is significantly greater returns from online marketing spend.
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Hyatt delivers rich, customized online and mobile experiences for travelers worldwide with Adobe Digital Marketing Suite, including the Adobe Web Experience Management solution.
See how Comcast, an Adobe customer, is using analytics data to pinpoint problem areas on its site. Learn about the company's six rules for converting website traffic.
Entertainment leader uses Adobe Digital Marketing Suite to gain new insights into social media and audience behaviors.