MediaFile

(Correction: The name “Droid” was originally misspelled in the headline.)

Verizon Wireless is bringing its considerable marketing and promotional resources to bear on the Droid Razr from Motorola Mobility, kicking off an advertising blitz this week for a gadget that the once-mighty cellphone maker hopes will make a splash this feastive season.

The campaign launched ironically just a few hours after Verizon’s executives were honored guests at a splashy event to launch ReZound, a rival phone from HTC (pictured on the left).  “Today we’re focused predominantly focused on Rezound“, Verizon Wireless spokesman Howard Waterman said.

But he went on to describe how Verizon Wireless will  kick off sci-fi style teaser television ads for the latest Motorola phone that same evening.  While Verizon is  offering several new phones for the holidays, it plans to promote Motorola’s ahead of rivals Apple Inc’s  iPhone, the Samsung  Galaxy Nexus – and HTC’s Rezound.

Razr “is clearly going to be the phone we’ll focus on and have tremendous adertising weight on in the fourth quarter,” said Waterman.

Samsung and Google unveiled the first smartphone running on Google’s latest version of the Android operating system, dubbed “Ice Cream Sandwich”, which combines software used in tablets and smartphones, as they step up competition against Apple. The high-end model Galaxy Nexus was unveiled at an event in Hong Kong, after being delayed last week as a tribute to the late Steve Jobs.  “This will be our strategic product for year-end holiday season, as (Apple’s) iPhone 4S just came into the market,” Samsung’s JK Shin said.

The Galaxy Nexus features a 1.2GHz dual-core processor, super AMOLED HD 4.65-inch display, face recognition to unlock its screen,the ability to share content by tapping another phones equipped with a Near Field Communication chip, a camera boasting no shutter lag, and even a barometer. The global launch kicks off in November.

Twitter is looking for a director to bolster its board’s business credentials and diversity, and candidates include a former Google executive, a person familiar with the matter said. The search is in its early stages. But some names that have come up include Mariam Naficy, chief executive officer of paper goods company Minted.com, and Sukhinder Singh Cassidy, chief executive officer at fashion retail site Joyus and the former president of Google’s Asia-Pacific and Latin American operations, the person told Reuters.