The Korean Wave Index for 2010 marked 103 with the previous year's index forming the basis at 100. Japan had the highest Korean Wave Index at 113, and in terms of genre, music scored the highest point at 120 thanks to the K-pop fever. The Korean Wave Index for music in Japan was particularly high (180) thanks to the large K-pop scene there driven by Girls Generation, Jang Geun-suk, Big Bang and other K-pop teen idols. K-pop has had a crucial role in raising the Korean Wave Index in Japan.
The study below on the Korean Wave Index illustrates the status of Hallyu in Asia and is expected to help Hallyu contents go abroad.
- Countries : China, Taiwan, Japan, Vietnam, Thailand
- Genre : Broadcast, movie, music and game exports
- Respondents : 400 people (in their teens to forties) per nation who have experienced Hallyu contents at least once (2000 people in total)
- ※ Refer to "Hallyu Forever: Japan" for details on 2010 Korean Wave Index.
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Total Korean Wave Index 2008 2009 2010 Total Korean Wave Index 105 101 103 -
Cinema TV Program Music Music Korean Wave Index by genre 84 104 102 105 -
Korean Wave Index by region China Japan Taiwan Vietnam Thailand Korean Wave Index by region 101 113 109 99 97 -
Korean Wave Index by genre , China Cinema TV Program Music Game Korean Wave Index by genre , China 57.27 106.37 137.65 103.07 -
Korean Wave Index by genre , Japan Cinema TV Program Music Game Korean Wave Index by genre , Japan 32.29 113.77 180.16 127.46 -
Korean Wave Index by genre , Taiwan Cinema TV Program Music Game Korean Wave Index by genre , Taiwan 106.31 112.83 112.46 105.4 -
Korean Wave Index by genre , Vietnam Cinema TV Program Music Game Korean Wave Index by genre , Vietnam 142.23 97.99 94.18 100.14 -
Korean Wave Index by genre , Thailand Cinema TV Program Music Game Korean Wave Index by genre , Thailand 106.08 90.21 93.99 96.64
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