Need milk? Get the Rock.
The Got Milk? campaign got the Rock for its first Super Bowl ad.
The 30-second spot, which is already buzzing on the Web, features the action star Dwayne Johnson in a kitchen with three kids at breakfast … with a milk jug that's nearly empty.
One look at the horrified kids and the muscled man jumps into action mode, ignoring a kitten stuck in a tree, a bank robbery in progress, and a woman trapped by a lion to run down a milk truck for his refill.
Yes, the Rock saved breakfast before leaving the house to save the world. Priorities.