• The Legend of Zelda: Skyward Sword Celebration

    The Legend of Zelda: Skyward Sword Celebration

  • Kirby 20th Anniversary Event

    Kirby 20th Anniversary Event

    Fans celebrate Kirby's 20th anniversary at Nintendo World. During this exciting event attendees got to take pictures with Kirby, win cool prizes and play Kirby's Dream Course: Special Edition.

  • Reggie and Mr. Miyamoto Cutting Cake

    25th Anniversary of Super Mario Bros. Celebration

    President and COO of Nintendo of America, Reggie Fils-Aime, and Nintendo video game designer, Shigeru Miyamoto, celebrate the 25th anniversary of Super Mario Bros. with a cake at Nintendo World in New York. The cake depicts a level from Miyamoto's Super Mario Bros., one of the most beloved video games in history.

  • Nintendo World Wii U Demo Stations

    Nintendo World Wii U Demo Stations

    Here is your chance to play the Wii U. Our interactive demo units feature demo games and videos of launch window releases. Stop by and check it out!

Nintendo World

Where the World Comes to Play!

Located at Rockefeller Center in the heart of Midtown Manhattan, Nintendo World is a premiere destination for family entertainment. Immerse yourself in the latest Nintendo offerings in a unique setting as you explore our 2 level, 10,000 square foot interactive experience. Play the newest games showcased on the Nintendo 3DS™ system and the Wii U console™. Shop our selection of games, accessories, exclusive apparel, and other items featuring everyone's favorite Nintendo characters. With something for everyone, come join in the fun that is Nintendo World!

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Visit us Today

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10 Rockefeller Plaza New York, NY 10020

On 48th Street between 5th
and 6th Avenues

646.459.0800 Phone

Via Subway
B, D, F, M to 47-50 Sts

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Ask an Ambassador

About the benefits of the Nintendo 3DS XL™.

We're Open

9AM-8PM Monday - Thursday

9AM-9PM Friday + Saturday

11AM-6PM Sunday

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Nintendo World Events

The Legend of Zelda: Hyrule Historia Event

Join us in an epic adventure January 25th from 6pm to 8pm as we celebrate the launch of The Legend of Zelda: Hyrule Historia. This amazing hardcover containing an unparalleled collection of historical information on The Legend of Zelda franchise will be available for sale during event hours only. Published in both standard and limited edition formats, Nintendo World is the only location in North America to have the limited edition available for purchase, as part of this special pre-release event. Pre-orders are still available on a first come first serve basis. There will also be a costume contest and other activities for all to enjoy. Join us for this special quest that no Zelda fan can miss! The official launch date for the book is January 29th for those unable to attend the event.

Hyrule Historia hardcover in green

What's happening this week?



Ask an Ambassador

To demonstrate how local wireless gameplay works.

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Meet Our Ambassadors

Ambassadors

Lucero joined the Nintendo World team in December of 2008. She enjoys games that challenge her mind like Tetris and Crosswords Plus. She enjoys dancing to the latest tracks on the Wii U version of Just Dance 4. She also loves her pet German Shepherd, and still carries her Nintendogs DS cartridge with her to take her virtual puppy for a walk.

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