Shark Tank

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Shark Tank
Shark Tank Logo.svg
Genre Reality television
Created by Mark Burnett
Directed by Craig Spirko
Ken Fuchs
Alan Carter
Creative director(s) Nathaniel Howe
Starring Robert Herjavec
Kevin O'Leary
Barbara Corcoran
Daymond John
Mark Cuban (Seasons 2-)
Lori Greiner (Seasons 3-)
Kevin Harrington (Seasons 1-2)
Jeff Foxworthy (Season 2)
Country of origin United States
Original language(s) English
No. of seasons 4
No. of episodes 64 (List of episodes)
Executive producer(s) Mark Burnett
Clay Newbill
Phil Gurin
Running time 60 minutes
Production company(s) Mark Burnett Productions (season 1-3)
One Three Media (season 4)
Sony Pictures Television
Original channel ABC (United States)
CTV Two (Canada)
Picture format 480i (SDTV; Season 1)
720p (HDTV)
Original run August 9, 2009 – present
External links

Shark Tank is an American reality television series which premiered on ABC on August 9, 2009 and, in 2012, started airing its 4th season.[1] It features business pitches from aspiring entrepreneurs to a panel of potential investors. As of 2012, the show was averaging 7 million viewers an episode, and was the most watched program on Friday nights in the 18-49-year old demographic.



Shark Tank is an American reality TV series produced by Mark Burnett based on the Japanese version of the TV show, Dragons' Den. [2] [3] [4][5][6][7] The Shark Tank series features a panel of "potential investors", called "sharks", who consider offers from "aspiring entrepreneurs" seeking investments for their business or product.[8][7] The entrepreneur or "contestant" can make a deal on the show if a panel member is interested. However, if all of the panel members opt out, the contestant leaves without a deal.[9] The show is reportedly about "the drama of pitch meetings and the interaction between the entrepreneurs and tycoons"[4] A one hour pitch by a contestant is edited down to "a dramatic 10-minute segment".[10] The show is said to personalize "the desperation and pain experienced by victims of a broken-down economy".[9]

The panel members also known as "sharks" often find a weakness or faults in a contestant's concept, product, or business model. When the potential investor finds any kind of weakness in the entrepreneur's presentation or product, the contestant's hopes for success may disappear during the process.[9] Some of the investors try to soften the impact of rejection, especially panel member Corcoran, but other panel members such as O'Leary are reported to be "brutal" and have "no patience even for tales of hardship".[9] Many deals made on the show never materialize due to the "vetting process" the panel members perform after the show and which includes product testing and the examination of the contestants personal and business financials.[11] Before coming on the show, each contestant is required to sign an agreement with Finnmax, the producer of the Shark Tank show promising Finnmax a "2 percent royalty" or "5% equity stake" in the contestant's business venture.[12] TV Guide reported in December 2012 that the show's panel members had invested $12.4 million in the business opportunities presented to them during that season and those whose business ideas did not result in an investment from panel members still benefited from the publicity generated by that contestant appearing on the Shark Tank show. During the show's 2012 season, 36,076 people applied to become contestants.[6]

Often throughout an episode, the show will have a flashback clip to a previous contestant on the show giving an update on their success and the boost of their product. During the flashbacks, the new found success the previous contestant has had is seen because of what he had accomplished on the show with their respected business partner, or occasionally because of the exposure the show gave them. Once both sides agree to a "deal", they become lifelong partners and continue to improve and expand the product.


Shark Tank premiered in August 2009 and aired 14 episodes through January 2010. In August, it was renewed for a 2nd season. Season 2 premiered with a “sneak peek” episode on Sunday, March 20, 2011 before resuming its regular Friday night time slot on March 25, 2011. Season 2 had 9 episodes, 5 of them featuring new panel members. Comedian Jeff Foxworthy[13] and Mark Cuban replaced panel member Kevin Harrington for 3 episodes.[14] Kevin O'Leary, Barbara Corcoran, Daymond John and Robert Herjavec appeared in all 14 episodes. In Season 2 Kevin O'Leary, Barbara Corcoran, Daymond John, and Robert Herjavec appeared in all 9 episodes. Mark Cuban appeared in 3, Kevin Harrington in 4 and Jeff Foxworthy in 2.[citation needed]

Shark Tank's 3rd season premiered in January 2012.[15][16] During the second season, Kevin Harrington was replaced by Mark Cuban, while in the third season the "queen of QVC" Lori Greiner replaced Barbara Corcoran on 4 episodes. Kevin O'Leary, Daymond John, Robert Herjavec, and Mark Cuban appeared in all 15 episodes of season three. In February, ABC ordered two additional episodes for Season 3 using un-aired footage, which brought the season's episode total to 15.[17] In May, Shark Tank was renewed for a fourth season, originally consisting of 22 episodes, and upped the order to 26 episodes.[18][19] This is the first time the series had received a full season order.[1] In May 2013 ABC renewed the show for a fifth season.[20]


By 2012 the show was averaging 7 million viewers an episode, making it the most watched program on Friday nights in the 18-49-year old demographic. As a result, ABC added three more episodes to the original season order of 22. In July 2012 the show was nominated for a Primetime Emmy Award in the Outstanding Reality Program category.[21]

Season Timeslot (EST) Number of Episodes Premiere Finale TV Season Overall Rating Overall viewership
Date Viewers
Date Viewers
Friday 9:00 pm
August 9, 2009
February 5, 2010
4.65 2009–10 #102[22] 4.81
Friday 8:00 pm
March 20, 2011
May 13, 2011
4.99 2010–11 #113[23] 5.12
January 20, 2012
May 18, 2012
5.52[25] 2011–12 #98[26] 6.03
Friday 8:00 pm
Friday 9:00 pm
September 14, 2012
May 17, 2013
6.68[28] 2012–13 #63[29] 6.92
Friday 9:00 pm
Fall 2013
Spring 2014
TBA 2013–14 TBA TBA


  1. ^ a b Hibberd, James (May 10, 2012)'Dancing,' 'Bachelor,' and a bigger 'Shark Tank' returning to ABC Insider TV, retrieved June 24, 2012
  2. ^ O'Leary, Kevin (2012). Cold Hard Truth on Business, Money & Life, Random House, page 8, ISBN 9780385671767
  3. ^ Wilson, W. Brett (2012). Redefining Success: Still Making Mistakes, Penquin Books, page 122, ISBN 9780670066940
  4. ^ a b Lewis, Hilary (March 31, 2009). "ABC To Humiliate Entrepreneurs On National TV". Business Insider (Australia). Retrieved March 21, 2013. 
  5. ^ Wong, Tony (Jan 16, 2013). "Stars of CBC’s Dragons’ Den grow up to be Sharks". The Star. Retrieved March 21, 2013. 
  6. ^ a b Battaglio, Stephen (December 3, 2012) "Shark Attacks Prime Time!". TV Guide. pp. 4-5
  7. ^ a b Adalian, Josef (February 13, 2008). "Sony, Burnett dive into 'Shark Tank'". Variety
  8. ^ Collins, Scott (Jan 10, 2013). "Winter TCA: 'Shark Tank' star calls corporate ladder 'all crap'". LA Times. Retrieved March 21, 2013. 
  9. ^ a b c d Shales, Tom (Aug 8, 2009). "Shark Tank: ABC Is Out For Blood". Washington Post. Retrieved March 21, 2013. 
  10. ^ Shontell, Allyson (Sept 22, 2012). "23-Year-Old Turns Down Big Money From Mark Cuban". Business Insider (Australia). Retrieved March 21, 2013. 
  11. ^ Daly, Shawn (Jan 29, 2013). "Deal interrupted: On ‘Shark Tank,’ a lot can happen after the handshake". New York Post. Retrieved March 21, 2013. 
  12. ^ Kassar, Ami (Sept 19. 2012). "Passing Up the Opportunity to Appear on ‘Shark Tank’". New York Times. Retrieved March 21, 2013. 
  13. ^ DiNunno, Gina (August 10, 2010). "Jeff Foxworthy Joins ABC's Shark Tank". TV Guide.
  14. ^ "Shark Tank: Mark Cuban Joins the Sharks for Season Two". TV Series Finale. September 20, 2010
  15. ^ Bentley, Jean. "TV Ratings: CBS repeats win Friday over 'Shark Tank' debut". Retrieved 2012-01-21. 
  16. ^ Stein, Rachel. "Going Through Channels: Friday, January 20, 2012: Shark Tank". Retrieved 2012-01-20. 
  17. ^ Hibberd, James. "ABC orders more 'Shark Tank'". 
  18. ^ "‘Shark Tank’s’ Sneak Attack!". 
  19. ^ "'Development Update on tfc'". 
  20. ^
  21. ^ Unknown author (press release) (Sept 23, 2012). "64th Prime Time Emmy Winners". Academy of Television Arts & Sciences. Retrieved 2013-04-08. 
  22. ^ Final 2009-10 Broadcast Primetime Show Average Viewership - Ratings | TVbytheNumbers
  23. ^ 2010-11 Season Broadcast Primetime Show Viewership Averages - Ratings | TVbytheNumbers
  24. ^ "Friday Final TV Ratings: 'Kitchen Nightmares,' 'Supernatural' Repeat Adjusted Up". Retrieved 2012-06-14. 
  25. ^ Kondolojy, Amanda (May 21, 2012). "Friday Final TV Ratings: 'Shark Tank', 'Supernatural' Finales Adjusted Up; 'What Would You Do?' Adjusted Down". TV by the Numbers. Retrieved May 21, 2012. 
  26. ^ Complete List Of 2011-12 Season TV Show Viewership: ‘Sunday Night Football’ Tops, Followed By ‘American Idol,’ ‘NCIS’ & ‘Dancing With The Stars’ - Ratings | TVbytheNumbers
  27. ^ Friday Final TV Ratings: ‘Shark Tank’ Adjusted Up, ‘America’s Next Top Model’ Adjusted Down - Ratings | TVbytheNumbers
  28. ^ Friday Final Ratings: 'Shark Tank', 'Dateline', & '48 Hours' Adjusted Up; No Adjustment for Nikita - Ratings | TVbytheNumbers
  29. ^

External links[edit]