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Entrepreneurial Relief: Concept Evolution

The Relief 2.0 Project

Our Entrepreneurial Response to Disaster Relief and Recovery approach was born within the Relief 2.0 project.

Relief 2.0 was born out of the experience and active participation of a multidisciplinary group of individuals from around the globe who responded to the earthquake crisis in Haiti and effectively ran the last mile with independent units deployed in the field, supported by mobile communications technology and coordinated via social networks.

Frustrated by the inefficiency of the conventional disaster response approach, we organized the first Relief 2.0 workshop at Stanford University on February 2010 where multiple actors shared and discussed their fields experiences and lessons learned.

Based on our field work, combined with academic and social research our detailed Relief 2.0 model for effective disaster response was born.

10 months after the earthquake and with over 12 billion dollars pledged and donated by the world to Haiti, the lives of Haitian continue to be disrupted and the local stakeholders and resources remain excluded of the recovery process, their local capacity ignored, effectively turning them in dependents of alien assistance and decisions.

With the mounting number of Haitians dying of cholera, our frustration grew larger, and we revisited our model, focusing now on how to generate local wealth and allow local stakeholders to be responsible of their own recovery and growth. This brought us to our model explaining Exclusion of Local Resources and Alienation of Funds in Conventional Disaster Relief and Response.

CrisisCamp Singapore
Singapore, Nov. 15, 2010

The initial entrepreneurial relief idea was first presented at CrisisCamp Singapore held at the National University of Singapore.

On its first iteration and incarnation, the many opportunities for entrepreneurial activities engaging or to be undertaken by local stakholder were explored at the National University of Singapore.

CrisisCamp SiliconValley Stanford
Stanford University, Nov. 16, 2010

The concept was then brough to CrisisCamp Stanford, held at Stanford University in California, USA. Here it was quickly labeld as "ManPower for Disaster" in allegorical reference to the successful private service that matches human resources with the companies willing to hire then.

Social Networks for Regional Integration Workshop, Andean Community, Lima, Perú, Nov. 18-19, 2010

A more mature concept was then presented in Lima, Perú at the headquarters of the Andean Community (multi-national development organization grouping Bolivia, Colombia, Ecuador and Perú) for its first real discussion with development organizations and stakholders.

Civil Society 2.0 TechCamp, Santiago, Chile, Nov. 20, 2010

This revision was worked on by the Entrepreneurial Group in two sessions at Civil Society 2.0 TechCamp in Santiago, Chile and chosen as the best project of the group. The Chilean session extended the reach and relevance of the Entrepreneurial approach beyond disaster relief and recovery response and into any local assistance intervention process.


Presentation of the concept "Local Power"
at Civil Society 2.0 TechCamp, Santiago, Chile

Global Social Innovation Forum, Singapore, Dec. 3, 2010

This model was then shared with global stakeholders at the Global Social Innovation Forum on December 3, 2010.

Random Hacks of Kindness
Singapore, Dec. 4-5, 2010

It was then the subject of collaborative worked at Random Hacks of Kindness 2.0 on December 4 and 5, 2010 in Singapore.

Garag3 & e27 Startup Validation Camp,
Singapore, Dec. 7-8, 2010

On December 7 and 8, 2010 the model was thoroughly discussed, evaluated and evolved on Garag3 Startup Validation Camp , deciding to focus mainly on the Marketplace component as a viable one with a significant impact in the short term.

Startup Singapore Competition
Jan.-Feb. 2011

Relief Marketplace entered the Startup Singapore Competition in January 2011 and made it to the semi-finals on February 2011. We are now working on a full business plan and pilot to advance in the competition.

TEDxKRP 2011
Singapore, March 1st, 2011

The Relief Enterprise concept and model was presented at TEDxKRP, among other innovative projects and ideas around the theme of Social Change through Local Innovation and Global Entrepreneurship, on March 1st, 2011 gathering further attention, volunteers and team members.

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