green is the new black
I love the packaging feature guest posts! And today we’re particularly lucky because Michelle Black is stopping by to show off her new gorgeous ‘green’ rebranding. Without further adieu…
This year I decided to re-brand. I kept the same logo but changed the overall feel of my packaging and marketing materials, to better reflect myself as a person. With nature in my blood and having practically grown up in the woods (okay not really, but I was a major tomboy and spent a LOT of time outside, haha) I thought the change was only fitting, and I wish I’d started out with it from the beginning! With all eco-friendly, recyclable, and biodegradable materials, the new packaging just feels good, it gives off a good vibe. Less is more in my book, and keeping the packaging / materials simple, clean, and quietly sophisticated is something that now has a lot of importance to me. My first set of proofs went out the door wrapped in Earth last week and I wanted to share some photographs. I’ll be getting the remainder of the products this month (print folders, mailers, CD cases). I’m also looking for a new portfolio for my prints, does anyone have suggestions? I’ve searched far and wide and haven’t really settled on anything yet.
*Ink on the bags and boxes is acid-free and non-toxic.*
*Borders / frames on the proof image shown above are available for purchase at The Photo Professional [ here ] .*
Order deadline cards were printed at home on natural, recycled paper.
Recycled tissue paper from Nashville Wraps.
Cards with rounded edges from GotPrint who is a green company!
Beautiful soft twine from Hobby Lobby.
Logo on boxes and bags is a stamp I had custom ordered. (Stamp info now included in the comments.) I purchased both brown and black inks – they both look beautiful!
Tags are made at home, printed on recycled paper.
Tags are made at home, printed on recycled paper. *BAGS AND BOXES ARE RECYCLED KRAFT PRODUCTS.*
Thank you so much for sharing Michelle! Make sure you stop by her blog and website “The Photo Professional” to say thanks in person!
P.S. If you’re waiting on an e-mail from me, please be patient. I’m extremely behind right now and doing my best to catch up as fast as I can!
Look around the sidebars and say “hi” to several of our new advertisers. If you are interested in advertising with Paperie Boutique, please contact todd @ this domain. If you are a photographer and are interested in having your packaging featured – or are a vendor and are interested in having your business packaging, marketing ideas, or photography-related products featured – please contact robyn @ this domain to be added to the posting schedule.
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