IBM Heat Map for analyzing customer activity. Marketers can gauge the behavior of customers across all digital channels, identify patterns and then adjust the digital experience based on this insight to improve the quality and appeal of the user’s experience. IBM digital experience software combines with IBM customer experience management capabilities so marketing professionals can analyze customer activity on a specific channel, such as a mobile device.
Streaming Data for Mobile Devices with IBM SmartCloud and SoftLayer
A company that transforms how real-time information is processed, published and consumed on mobile devices, Flow, Inc, will stream its data using technology from SoftLayer, which was acquired today by IBM. Clients will be able to send and receive data from any mobile device that is integrated with enterprise data, thereby enabling the collaboration essential to a Social Business.
Via IBM News room IBM Closes Acquisition of SoftLayer Technologies
(via ibmsocialbiz)
![With 40% of the world on social networks here’s what happens every 24 hours:
Over 350 million photos are uploaded to Facebook
More than 2 billion search queries are performed on Twitter
172,800 new users signed up to LinkedIn
432,000 Vine videos are shared on Twitter
One billion Likes are generated on Instagram
210 billion emails are sent and received – and 80 percent of them are spam.
(via What Happens In Social Media Every 24 Hours? The Numbers Will Blow Your Mind [INFOGRAPHIC] - AllTwitter)](https://web.archive.org/web/20130903082906im_/http://25.media.tumblr.com/2bc71d22c9b8d1bbfd37ac73eaca8ac6/tumblr_mpd5diYCDP1qb4yizo1_400.png)
With 40% of the world on social networks here’s what happens every 24 hours:
(via ibmsocialbiz)
IBM Targets CMOs with Cloud Suite Offerings, Adds Social Media Analytics
IBM Social Media on the cloud analyzes social media comments and displays the results in charts and dashboards as part of a monthly, Web based subscription service. Furthermore, it can search blog posts, forums and discussion groups, look for so called hot words that define affinity, and then use that data to inform ongoing campaigns. Business rules, filters and analytics can also be configured to measure and react to new events.
(via ibmsocialbiz)
The New Era of Cognitive Computing (by TEDPartners)
“Data is the new Oil. Data is just like crude. It’s valuable, but if unrefined it cannot really be used.”
We need to use technology to get smarter about care | The Guardian
Using data can help develop a fuller understanding of individuals and the factors affecting their social and physical health
“The combination of Obamacare regulations, incentives in the recovery act for doctors and hospitals to shift to electronic records and the releasing of mountains of data held by the Department of Health and Human Services is creating a new marketplace and platform for innovation — a health care Silicon Valley — that has the potential to create better outcomes at lower costs by changing how health data are stored, shared and mined. It’s a new industry.”
“Is a social network without integrated analytics like a vehicle without a safety belt?”
Social media hit a low with the Boston Marathon witchhunt, says blogger Eric Schartzman. Analytics, he argues, needs to be embedded in big data.
Via briansolis.com |Without Analytics,Big Data is Just Noise
(via ibmsocialbiz)
How The Internet Of Things Will Revolutionize Search – ReadWrite
As mobile devices dictate the terms of search and how results are being conveyed to end users, there’s another phenomenon that will greatly influence the future of search - very soon, we’re going to be swimming in more data than we will know what to do with.
The rise of the Internet of Things means billions of physical objects will soon generate massive amounts of data 24 hours a day. Not only will this make traditional search methods nearly impossible to use, it will also create an environment where instead of looking for things in the world, those things will be seeking us out to give us all sorts of information that will help us fix, use or buy them.
Patent No. 8229853. 2012.
Real-time fraud prevention.
This patented system stops fraudulent credit and debit card purchases before they happen. The locations of the purchases must match what you have indicated in your travel itineraries, and if they don’t, the system will recognize that something’s up and stop the transaction before you fund someone’s extravagant designer-handbag shopping spree.
Facial Recognition Tech Could Help Identify the FBI Identity Suspects | MIT Technology Review
The FBI could use software to help identify suspects, and more advanced techniques are around the corner.
The FBI appealed to the public Thursday for help identifying two men shown in pixilated photos and video footage who are suspected of involvement in Monday’s bomb attacks in Boston.
Experts say the FBI may be able to use other images from the scene—together with facial recognition software—to search through identity databases. The approach is likely to become more common in the future as new technology makes using facial recognition on surveillance and bystander imagery more reliable.
Deploying facial recognition software in the Boston investigation isn’t straightforward because the images available are very different from the evenly lit, frontal, passport-style photos stored in law enforcement databases. Such mug shots can be matched with about 99 percent accuracy, says Anil Jain, a professor at Michigan State expert who works on facial recognition, a figure that falls to about 50 percent for images of good quality but with added complications such as a person wearing a hat or glasses.
How mobile has changed daily news consumption and why you need to understand it
We all know smartphones and tablets have revolutionised how consumers access media content. But away from the big picture there are essential details to consider, such as when consumers access your content.
The Financial Times is just one business investing a great deal of resources in analysing digital usage patterns. The graph below shows subscriber access during the day - the blue section shows desktop and laptop access and the orange section shows mobile devices.
Full Story: MediaBriefingDaily
(via futuresagency)
Smarter Insights - Bobby Jones improves his golf swing with data (by IBM)
Bobby Jones saw the value in analyzing the mechanics of his swing.
See how taking an innovative approach can lead to success on the course and in business.
