Jonah Peretti

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Jonah Peretti
Jonah Peretti - 20050820.jpg
Peretti in August 2005
Born (1974-01-01) January 1, 1974 (age 40)
Nationality American
Alma mater University of California, Santa Cruz
Known for BuzzFeed, Huffington Post
Notable work(s) Nike Sweatshop Emails, Black People Love Us
Spouse(s) Andrea Harner
Relatives Chelsea Peretti (sister)

Jonah Peretti (born January 1, 1974)[1] is an American Internet entrepreneur, a founder of BuzzFeed and Huffington Post, and creator of Reblog.[2][3][4]

Life and education[edit]

Peretti's father is Italian-American and his mother is Jewish (Peretti's stepmother was African-American).[5][6] Peretti attended the University of California, Santa Cruz, where he graduated with a degree in environmental studies in 1996.[3] Peretti taught computer science classes at Isidore Newman School in New Orleans, LA in the mid 1990s. [7]He completed a postgrad at the MIT Media Lab.[8] While there, he became famous when an email exchange with Nike over a request to print "sweatshop" on custom order shoes went viral.[9] Peretti is the brother of comedian and writer Chelsea Peretti.


The Huffington Post[edit]

Peretti co-founded the news website The Huffington Post along with Kenneth Lehrer and Arianna Huffington in 2005.[3] He left The Huffington Post in 2011 after it was bought by AOL for $315 million.[3][8][10]


Peretti founded the "Internet popularity contest" site BuzzFeed in November 2006.[11] After he left The Huffington Post, Peretti began working at BuzzFeed full-time.[8] While originally best known for its mix of internet memes and lists, the site gained new attention when it was the first to break the news that John McCain would endorse Mitt Romney in the 2012 Republican Primary.[8] The site continued to grow afterward, raising over $35 million in funding from investors the next year.[12]

Contagious Media[edit]

In 2005, Peretti hosted the Contagious Media Showdown at Eyebeam Art and Technology Center, where he worked as Director of the R&D Lab from 2001 - 2006.[citation needed] During the process Peretti developed the concept of the "Bored-at-Work Network", which he supposes to be larger than some major television network audiences.[13]