Large corporations like Nike and McDonalds have a sizable edge over their small business counterparts. This is because they correctly value the importance of corporate logos. Why do we prefer buying shoes with the Swoosh sign and not just any local footwear? Why do we fancy dining at McDonald’s and not at a neighborhood restaurant? It is because these multinational corporations have truly valued their corporate logos for spelling out their brand.

What you miss for undervaluing your business logo:

Small business owners fail often because they undervalue the significance of a logo design. Considering it as a mere symbol to be used on the company signboard, they overlook the intangible benefits that it has to offer. The lack of brand knowledge and education is what forces an entrepreneur to disregard a corporate logo. But there are certain repercussions for not properly valuing your corporate logo. Here is what you miss for not valuing your logo

• A corporate logo provides a professional and authentic feel to your small business.
• Most people remember more of what they see than what they hear or read. So your logo generates memorability and recollection in the minds of the customers.
• With a corporate logo, your small business will possess the merit of facing the corporate giants.
• Proper branding generates trust and loyalty among your customers.
• It enhances your business existence in the marketplace by acting as a reminder.
• An already established brand identity helps you in expansion of your business to newer domains.

Holiday season is a great time for small business owners to promote their business products and services. It is a time when the customers are emotionally responsive to the marketing activities. Taking advantage of holiday seasons like Christmas, Thanksgiving and Easter, many companies tweak their corporate logos in order to blend with the occasion. This provides them with the emotional connection with their customers that gives a sense of belonging.

Christmas, the year’s most awaited and celebrated holiday is round the corner. This gives a great opportunity for companies and small businesses to redesign their corporate logos and infuse their business image with the Christmas spirit. This shows a sign that you are connected with your clients and share their joys and happiness with them on all occasions.

Following are 20 festive logos that are inspired by the Christmas season:

Xmas Time

Joy of Java

Armadillo Christmas Bazaar

Meu Melhor Natal

Christmas Media

Kids Santa Letters

Angel Tree

My Team Tree

Perfect Puds

X-mess tree

raindeer

NorthPole

Merry christmas

Merry Xmas

Genius Christmas

Universal City Christmas Ho-Down

Santa Christmas

Totally Christmas

Ski-King

Snowflake