| Scoreboard | CBS | FOX | NBC | ABC | CW | x |
| Adults 18-49: Rating/Share | 1.7/6 | 1.3/4 | 1.2/4 | 1.0/3 | 0.5/2 | x |
| Adults 18-34: Rating/Share | x | x | x | x | x | x |
| Total Viewers (million) | 6.125 | 4.728 | 4.874 | 3.997 | 1.327 | x |
CBS was number one among adults 18-49 and with total viewers.
Note: Due to pre-season football, all networks are inflated. Ratings are tentative and likely to change. CBS was preempted 27% of the U.S. from 8:00-9:00PM, 23% from 9:00-10:00PM and 13% from 10:00-11:00PM.
On CBS, Big Brother earned a likely inflated 2.5, up two tenths from last week's 2.3 adults 18-49 rating.
On NBC, two episodes of Welcome to Sweden (including the season finale) scored an inflated 1.3 and 1.1 adults 18-49 rating, artificially up from last week's 0.7 adults 18-49 rating.
On ABC, The Quest garnered an inflated 0.9, up four tenths from last week's 0.5 adults 18-49 rating. The World's Wildest Commercials notched a 1.1 adults 18-49 rating.
Broadcast primetime ratings for Thursday, August 28, 2014 (All Ratings Live + Same Day)
| Time | Net | Show | 18-49 Rating | 18-49 Share | Viewers Live+SD (million) |
| 8:00PM | NBC | Hollywood Game Night -R | 1.5 | 5 | 5.86 |
| CBS | Two and a Half Men -R | 1.4 | 6 | 6.49 | |
| FOX | Sleepy Hollow -R | 1.2 | 4 | 4.46 | |
| ABC | The Quest | 0.9 | 3 | 3.91 | |
| CW | The Vampire Diaries -R | 0.5 | 2 | 1.38 | |
| 8:30PM | CBS | The Millers -R | 1.6 | 6 | 6.31 |
| tvbythenumbers.com | |||||
| 9:00PM | CBS | Big Brother | 2.5 | 8 | 7.50 |
| FOX | Bones-R | 1.3 | 4 | 4.99 | |
| NBC | Welcome to Sweden | 1.3 | 4 | 4.89 | |
| CW | The Originals -R | 0.5 | 2 | 1.28 | |
| 9:30PM | NBC | Welcome to Sweden | 1.1 | 4 | 4.40 |
| tvbythenumbers.com | |||||
| 10:00 PM | ABC | The World's Wildest Commercials | 1.1 | 4 | 4.17 |
| CBS | Elementary -R | 1.1 | 4 | 4.48 | |
| NBC | America's Got Talent -R | 0.9 | 3 | 4.12 | |
-
via NBC press note:
In Late-Night Metered Markets Thursday Night:
- In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.0/5 with an encore telecast; CBS's "Late Show with David Letterman," 1.9/5; and ABC's "Jimmy Kimmel Live," 1.8/5.
- In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show Starring Jimmy Fallon,” 0.7/4 with an encore; "Late Show," 0.5/2; and "Jimmy Kimmel Live," 0.5/3.
- From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/4 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.
- From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.0/4 in metered-market households with an encore) tied CBS's "Late Late Show with Craig Ferguson" (1.0/4 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49 with an encore) topped "Late Late Show" (0.3/2 with an encore).
- At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.
You can see TV ratings from other recent Overnight ratings reports here.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.
For more information see Numbers 101 and Numbers 102.
