The Institute of Image Training and Testing International (IITTI, pronounced as "ET") is a non-profit,
open-source, educational organization formed by seasoned,
certified image and etiquette consultants from the Association of Image Consultants International
the world's largest professional body of personal and corporate image consultants.
IITTI was formed due to a recognized need for standardized business etiquette guidelines.
IITTI offers a standardized testing and certification structure that image, etiquette and civility trainers can use as an independent assessment tool with their clients.
Employers can utilize this examination as a measure to determine knowledge and understanding of business etiquette standards,
and the personal grooming practices of job applicants.