Mike Griffith

Mike Griffith headlines

• Report - Activision restructures senior management, forms new units

  Activision has quietly restructured its senior management and divided itself into four units without informing investors or the public, according to an LA Times report. CEO Mike Griffith has also been promoted to vice chairman, which will have him serving as advisor to Bobby Kotick.

• True Crime to benefit from GTA stayaway this year

  True Crime’s reboot is looking “especially strong,” Activision Blizzard CEO Mike Griffith said in the company’s full-year earnings call last night, and will be rewarded by a lack of competition in the genre later this year.

• New Hawk Ride game will "unlock the full potential of the board"

  Despite Robomodo’s initial Tony Hawk Ride title getting roundly savage by critics towards the end of 2009, company CEO Mike Griffith believes the next game in the series, due later this year, will succeed in achieving the concept’s vision.

• Activision appoints new Guitar Hero CEO

  Activision’s announced David Haddad will become the new CEO of the Guitar Hero franchise.

• MW2: Acti calls "biggest entertainment launch in history," $310 million day one in US and UK

  Activision has claimed that Modern Warfare 2 has achieved the “biggest entertainment launch in history,” with UK and US day one sales totaling $310 million. “According to internal Activision estimates,” the game sold approximately 4.7 million units in the US and UK in 24 hours of launching. Mike Griffith, Acti head: “The shattering of these […]

• Activision: Blur slated for store shelves in November

  Activision announced during yesterday’s Q2 financial reveal that Blur will land in stores come November. “In November we’ll release our new racing game Blur from Bizarre Creations,” said Mike Griffith. “Blur had a strong showing at E3 as well, including the nomination for best racing game. “We’re excited to be entering this genre and we […]

• Hawk: Ride will only get US, UK and German launches this year

  Activision CEO Mike Griffith just confirmed that Tony Hawk: Ride will only launch in the US, UK and Germany this year. Other territories will get the peripheral-based game in 2010. The comments came in the company’s Q2 financial call, which is ongoing.

• ActiBlizz Q2 financials: New Bond game in the works

  Activision’s Mike Griffith has just announced that a new Bond game will release in 2010. No release date or details were announced. In the same breath, he stated that new Tony Hawk and Spider-Man games were also expected in the next calendar year. This is in line with the company’s commitment to proven franchises, said […]

• Activision: DJ Hero is "more mainstream" than Guitar Hero

  According to Activision CEO Mike Griffith, the company expects DJ Hero to appeal to a broader base of gamers than Guitar Hero due not only to the different music styles offered, but because the content has wider mainstream appeal. “It’s certainly hitting a more mainstream and expanded audience from Guitar Hero,” he told GI.biz. “I […]

• Acti boss - Ride lets you skate like Hawk without "breaking your head open"

  Why add a peripheral to the Tony Hawk franchise? So you can be Tony Hawk, Activision CEO Mike Griffith’s told MCV. Without all the blood unpleasantness, obviously. “It’s the same analogy as Guitar Hero, where you can feel like you are a rock legend, even if you can’t play a single note; now with Ride […]

• Activision at E3: Guitar Hero has sold for more than a $1 billion

  Activision CEO Mike Griffith has revealed that Guitar Hero has sold for more than $1 billion in the company’s pre-E3 conference yesterday. He goes on to say the install base is now over 15 million and the company is looking to increase those numbers. Guitar Hero 5 will have more than 20 top 10 hits, […]

• Blur will be like Mario Kart, only not limited to one platform, says Griffith

  Activision boss Mike Griffith told assembled journos and analysts in its pre-E3 presentation yesterday that racing game Blur should attract both the hardcore racing fans, and the mainstream Mario Kart crowd. The difference however, is that Blur won’t be limited to one system. “The concept of Blur falls in between the hardcore tuner sims and […]

• Call of Duty franchise has totalled over 35 million products sold, says Griffith

  Activision boss Mike Griffith revealed in Activision’s pre-E3 press conference yesterday that “Call of Duty products have totalled sales over 35 million.” He also revealed, via Gamespot, that World at War has sold 11 million units in just six months, and Modern Warfare has sold at full price for six straight quarters. Griffith also announced […]

• New James Bond, Tony Hawk, Spider-Man and Transformers in 2010, says Activision

  Activision company president and CEO Mike Griffith has revealed that we’ll see new James Bond, Tony Hawk, Spider-Man, and Transformers titles in 2010. There’ll be a Shrek 4 game too, thank God. The news comes via Gamespot, who listened in on Activision’s pre-E3 presser yesterday.

• Acti Blizz - We own 55% of all music games in US and Europe

  Activision boss Mike Griffith said in the Acti Blizz Q1 earnings call last night that Guitar Hero is now responsible for more than half of all rhythm action sales in the US and Europe. “This quarter, we further extended our advantage for the Guitar Hero franchise,” he said. “We ended the quarter with a 55% […]

• New Hawk to give "thrill of skateboarding like never before", E3 reveal planned

  Activision CEO Mike Griffith said in Acti Blizz’s Q1 earnings call yesterday that the new Tony Hawk game is to add a completely new dimension to the series. That’ll be a plastic skateboard, then. “We are also planning to release our reinvention of Tony Hawk [later this year], with a very innovative and interactive game […]

• Activision on the scout for acquisitions, says Griffith

  Activision CEO Mike Griffith has told Bloomberg that the firm is in buying mode. “The combination of Activision holding a fair amount of cash and presumably prices being depressed, not only for publicly traded companies, but also likely for new intellectual property licensing rights, should certainly create opportunities,” he said. Griffith didn’t mention specific targets, […]

• New Hawk to release at year-end

  Forgot this last night. Acti Blizz confirmed a new Tony Hawk game for the fourth quarter of this year in its Q4 earnings call yesterday, saying it’s to shake the franchise up with a new gameplay mechanic. “We said we would reinvent this franchise from the ground up and we have developed a very innovative […]

• Acti Blizz - Wii to sell 16 million next year, 360 and PS3 8 million each

  Activision president Mike Griffith last night said the firm expects big increased in console sales next year, with large sales rises for both under-the-TV and handheld hardware. “For calendar year 2009, we expect the installed base of hardware in North America and Europe will be up 8 million units for the PS3 and up 8 […]