What is Adobe Primetime?
It’s a multiscreen TV platform that helps broadcasters, cable networks and service providers create and monetize engaging and personalized TV and film experiences.
Deliver TV Everywhere.
Give viewers the TV and film content they want anywhere, across 3.4 billion devices.
Create flexible workflows.
Add modular capabilities to your existing broadcast and distribution workflows, including VOD, live and linear TV.
Offer insights and results.
Insights from Adobe Marketing Cloud integrations allow media sellers to optimize campaign and ad delivery in real time.
See what Primetime can do.
Use a single, HLS workflow to build and deliver video across every device and platform.
Unlock pay TV content on any device with the Emmy award–winning solution that powers 99% of pay-TV households in North America.
Eliminate inventory waste and turn your video into revenue with ad insertion and ad decisioning.
Protect video rights across devices and platforms, efficiently and at scale, whether on location or in the cloud.
Integrate with Adobe Marketing Cloud.
Primetime for operators.
Keep viewers tuned in with high-quality content that can be watched anytime, anywhere and on any device. Primetime removes the complexity of TV Everywhere, giving operators the ability to deliver additional value to their subscribers.
Primetime for programmers.
Primetime gives programmers a flexible solution that addresses all their needs — SDKs for every platform, seamless ad insertion for better monetization and real-time insights.
See how our customers succeed with Primetime.
Learn more about
Adobe Analytics
Explore other products
Adobe Audience Manager