The Roar will proudly wear the Steadfast brand on the front of shirt throughout the 2015/16 Hyundai A-League season.
Steadfast is the largest network of insurance brokers in Australia and New Zealand and has been a loyal supporter of the Roar for the past two seasons.
Brisbane Roar FC interim chief executive David Pourre said the Principal Partnership underlined the strong relationship between Steadfast and the Roar.
"Steadfast is a wonderful partner and we are delighted that our partnership continues to grow with the company's name moving from back of shirt to be proudly worn on front of shirt this season," Pourre said.
"The Steadfast insurance broker network is an organisation that has gone from strength to strength and everyone at the Roar values their continued support."
Robert Kelly, Managing Director and Chief Executive Officer of Steadfast, said the company was excited to align its brand with Brisbane Roar Football Club.
“We have enjoyed our two-year relationship with the Roar and are pleased to enhance this relationship further by being Principal Partner,” he said.
The Roar will wear Steadfast on the front of their new shirts starting from tomorrow night's Westfield FFA Cup Round of 32 tie against Western Sydney Wanderers in Penrith.
The Steadfast brand also will continue to be proudly displayed this coming season on the shirts of Brisbane Roar players in the Westfield W-League and the Foxtel National Youth League.
Roar and Steadfast are proud partners
