The critical public calls it a necessary counter point to the World Economic Forum. Independent sustainability rating agencies have categorized it as a top reputational risk factor. Journalists like to quote it as an example of innovative campaigning. Since its beginning, the Public Eye events and actions in Davos and New York as well as the trendsetting online campaign have shaped the discourse on the corporate responsibility to respect human rights and the environment.
By publicizing concrete cases of human rights violations and environmental destruction, the Public Eye has helped amplify the voices of affected communities and has supported the campaigns of the nominating organizations. The Public Eye effectively shone the spotlight on civil society’s demand for more transparent, socially sustainable and environmentally just economic policies and business practices.