I first started to think seriously about
procedural textures when I was working on TRON
at MAGI in Elmsford, NY, in 1981.
TRON was the first movie with a large amount
of solid shaded computer graphics.
This made it revolutionary.
On the other hand, the look designed
for it by its creator Steven Lisberger
was based around the known
limitations of the technology.
Lisberger had gotten the idea for TRON after seeing the MAGI demo reel in 1978. He then approached the Walt Disney Company with his concept. Disney's Feature Film division was then under the visionary guidance of Tom Wilhite, who arranged for contributions from the various computer graphics companies of the day, including III, MAGI, and Digital Effects.
Working on TRON was a blast, but on some level I was frustrated by the fact that everything looked machine-like. In fact, that became the "look" associated with MAGI in the wake of TRON. So I got to work trying to help us break out of the "machine-look ghetto."