Love Him or Hate Him, Marketers Can Learn a Thing or Two From Trump
Donald Trump may be the most polarizing figure of this election cycle. And he’s ridden a wave of social media and earned media to go from political oddity to the man to beat in the Republican primary, besting competitors who’ve outspent him exponentially. So it’s no surprise that many in adland might be tempted to see him as a marketing case study.
LinkedIn to Debut Its First TV Commercial During the Oscars
With the campaign, “You’re Closer Than You Think,” LinkedIn is looking to show how the platform can help everyone reach their potential.
Boy Scouts ‘Ambush’ Girl Scouts in Sneaky Stunt From 'Got Milk?’
The Guys Jump on Annual Sales Event With a Drive of Their Own
Neutrogena Enters Female Empowerment Genre With New Global Campaign
Neutrogena is launching a global campaign with the tagline “See What’s Possible,” the latest in a growing genre of female-empowerment efforts, but one that unlike others will be incorporated across the brand’s product ads.
JetBlue Passengers Find More Common Ground Than Presidential Candidates in Election-Themed Stunt
As the presidential campaigning gets more fervent and lines become increasingly divided, JetBlue steps out to show how far teamwork and compromise can take you, in a new election-themed stunt.
This New Car Ad Isn’t For A Car – It’s For Pizza
Domino’s is launching advertising for a product its customers cannot buy.
People Do Disgusting Things With Their Breath in Funny Ads for Dentyne
In this humorous campaign for Dentyne, the brand’s users are so proud of their minty-fresh breath that they deliberately show it off in outrageous ways – and in the confined space of an elevator.