Micromax has launched its new Canvas Juice-series smartphones - the Canvas Juice 3 and Canvas Juice 3+.
The
new Micromax Canvas Juice 3 (see above) has been priced at Rs. 8,999 and will be
available across online and offline stores. The Micromax Canvas Juice 3+
will be going on sale by end of September and the company is likely to
announce the pricing at the time of release. The company notes that the
Canvas Juice 3+ will be also available via offline and online retail
channels.
(Also see: Micromax Canvas Juice 3 vs. Micromax Canvas Juice 3+)
To recall, Micromax's new Canvas Juice 3 smartphone went on sale via an e-commerce website last week.
Both
the Canvas Juice 3 and Canvas Juice 3+ smartphones feature almost
identical innards. The Android 5.1 Lollipop-based Canvas Juice 3
features a 5-inch HD (720x1280 pixels) display while the Android 5.0
Lollipop-based Canvas Juice 3+ comes with a larger 5.5-inch screen with
similar resolution. Both the handsets feature Corning Gorilla Glass 3
for protection from scratches on screen.
The Canvas Juice 3+ (see above)
sports a 5-megapixel front-facing camera while the Canvas Juice 3 packs
just a 2-megapixel front camera. The Canvas Juice 3+ also comes with
16GB of built-in storage, while the Canvas Juice 3 comes with 8GB of
inbuilt storage.
Rest of the specifications on the Micromax Canvas Juice 3 and Canvas Juice 3+ are the same.
Much
like other Canvas Juice-series smartphones, the Canvas Juice 3 and
Canvas Juice 3+ pack a large battery - 4000mAh in this case. The
smartphone is powered by a 1.3GHz quad-core processor coupled with 2GB
of RAM. Both the smartphones sport an 8-megapixel rear autofocus camera
with LED flash. Both support expandable storage via microSD card (up to
32GB).
(Also see: Micromax Canvas Juice 3 vs. Micromax Canvas Juice 2)
On the connectivity front, the Micromax Canvas Juice 3 and
Juice 3+ include 3G, Wi-Fi, GPRS/ EDGE, GPS/ A-GPS, Micro-USB, and
Bluetooth options. Unfortunately, the Canvas Juice 3 and Canvas Juice 3+
don't support 4G, one of the biggest let-downs for both the smartphones
at this price point.
Both feature sensors such as accelerometer,
magnetometer, ambient light sensor, and proximity sensor. The Canvas
Juice 3 is said to offer a talk time of up to 14 hours and up to 514
hours of standby time. Meanwhile, the Canvas Juice 3+ is said to offer a
talk time of up to 12 hours in 2G, up to 8 hours in 3G and up to 500
hours of standby time.
Commenting on the launch, Vineet Taneja,
CEO, Micromax, said, "With the introduction of two new smartphones in
our Canvas Juice series, we aim to create a perfect value proposition
enabling our highly mobile consumers to make the most of these heavy
duty marathon batteries for work and entertainment requirements".