India’s first fashion brand, Satya Paul was established as an effort to reinvent the traditional sari as a modern classic. With exemplary design and a distinct take on print fabrications, the brand has created its own niche internationally, reflecting the tastes and aspirations of its wearer. The Satya Paul line comprises of women’s apparel and accessories along with Men’s corporate accessories.
The Satya Paul Design Studio was started in 1985, at a time when the Indian Fashion Industry was still at a nascent stage; it immediately established itself with the originality and quality of its printed fabrics and garments. Satya Paul has swiftly grown into one of the few professionally run designer brands that effectively competes with other high-end international fashion brands. In response to the individualistic needs of the global consumer, the Satya Paul product line comprises of saris, bridal wear, fusion and western clothing consisting of scarves, bags, accessories and fabrics that are an answer to the global woman’s sartorial needs. These exclusive designs are retailed through Satya Paul salons and boutique stores across India and abroad.
The inspirations for Satya Paul are from life, from the whole of this beautiful world. The designs originate from elements of movement and dynamism, from trees, birds, rain, music, paintings, sculpture and existence itself. They depict the many moods of the day, creating a new sophistication, a harmony, a refinement in the art of living.Playful colors and innovative fabrics enhance the beauty and elegance of the enterprising, sensitive and desiring woman of today.