Some examples of services and promotions used across Sky’s family of channels.

Sky Preview Channel

Sky HD Guide Demo

Cross-Channel Promo

Cross-Channel ECP

Sky Player / Sky Anytime

Sky Box Office

Sky – ‘Believe in better’ Endboards

Sky Audio Description Promo

Sky – Believe In Green

Sky Go

2011 Refresh

On 1 February 2011, Sky refreshed presentation on all of its main channels – Sky1, Sky2, Sky3, Sky Movies, Sky Sports, Sky Arts – as well as its recently acquired Sky Living. As part of a simultaneous EPG shuffle, a new station was launched – Sky Atlantic – and all channels in Sky’s portfolio adopted a more uniform corporate look.

New Logos / Sky 2011 Promo

Cross-Channel Promo

Cross-Channel Programme Preview

Cross-Channel ECP 1

Cross-Channel ECP 2

Comedy Frontcap

Corporate Promotion Style
June 2011 onwards

Sky Go Endcap

Sky HD Swap Promo
From 1 February 2011, Sky HD customers enjoyed a ‘swap’ between the HD and SD variations of Sky channels, so that the HD version was given the more prominent position of the two on their Sky HD EPG.

Sky On Demand Promo 1
Sky’s Catch-Up service rolled out during Autumn 2012

Sky On Demand Promo 2

Sky Movies Disney
March 2013


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Sky Family Promo