Teachers report they are turning to Twitter, Facebook and Google most often for social media use around education, an EdWeek Market Brief survey finds.
Email Marketing: Generating Sales Leads vs. Alienating Potential Customers
To improve the effectiveness of e-mail marketing, education companies should customize messages to specific groups and provide value such as product discounts or links to experts.
Lessons to Learn About the Design of Modern Classrooms
Understanding how modern classrooms should be designed will help education companies better meet the needs of educators, two experts explain.
Boulder Schools CIO Left Tech Giant Sun Microsystems for a K-12 Gig
Andrew Moore weighs in on the lessons that education companies can learn from K-12 schools and, conversely, what school systems can learn from the corporate world.