Matt Cutts on Link Brothels

So one of the more interesting panels at Pubcon was the organic site review with panelists, Tim Mayer, Matt Cutts, Barry Lloyd, Bruce Clay and Baked Jake moderating. In the first part of the session they reviewed bargaintravel.com and Matt recommended they stop interlinking all of their sites together. Later in the session they reviewed lendingtree.com and the footer section … [Continue reading Matt Cutts on Link Brothels]

A Good Accountant or a Blackhat Spammer SEO

So here’s a question for the Jason Calacanis’s and Robert Scoble’s of the world. Why is an accountant who knows the regulation and codes and takes advantage of tax loopholes that save you thousands of dollars each year good, But SEO’s who take advantages of loopholes and flaws in Google’s algorithm to bring you traffic that makes you thousands of … [Continue reading A Good Accountant or a Blackhat Spammer SEO]

Google MFA and No Way Out!

I know Werty showed something similar to this at pubcon, but this is as bad as I’ve ever seen it. 12 sponsored ads on a page and almost no way out but to click the ads. Yes I know there are two links in the upper right but well seems a bit like an MFA site to me (screen shot … [Continue reading Google MFA and No Way Out!]

Did Matt Cutts Expose a Hole in Digg

Last week Matt Cutts made a post about how to connect your Linux computer to a Wii balance board using Bluetooth. This post happened to make the Digg homepage, however what was really interesting is the way he did it, which has exposed an exploitable hole in Digg.

Cloaking Your Hummer

While I’m generally not in the habit of outting websites who are bending or breaking the rules, when you reach the level of BMW or even Hummer the gloves are off, and you’re fair game …

The Paid Link Blog Meme

Since it’s been over 48 hours since the last what are your 5 favorite toothpaste flavors meme I think I’m safe to start a new one. However this one’s going to be a bit different.

Mosquito Ringtones and why New York Times Cloaking Sucks for Usability

Go ahead search for [mosquito ringtone] which do you think is better CLOAKED New York Times Article or a the actual Washington Post article on mosquito ringtones? The only good part is once everyone is cloaking spammer, no one is …

Million Dollar Home Page Stats

Seeing how it’s almost the end of the year and the Million Dollar Home page is now almost completely sold out, I can share some stats. I had a site I was willing to sacrifice in case it blew up in my face, so I bought a box for $100. I put up some adsense on it (no I’m not … [Continue reading Million Dollar Home Page Stats]

Editing Wikipedia and Ancient Traditions

Ever since the ancient Sumerian’s started writing things down in cuneiform on stone tablets thousands of years ago, people have been modifying historical records to suit their own purposes and goals. One of my particular favorites is the story of the heretic king Akhenaten of ancient Egypt, who tried to replace thousands of years of polytheism with worship of a … [Continue reading Editing Wikipedia and Ancient Traditions]

There’s No Crying in Black Hat SEO

SEO is clearly an emerging industry every day more and more people decide to try their hands at learning techniques to increase their rankings. However many of these newbies give in to the dark side thinking it’s faster, quicker, and easier. However many of these same people end up getting their websites or their clients websites banned. So for those … [Continue reading There’s No Crying in Black Hat SEO]

Google Reader – The Borg is Watching

The blogosphere is buzzing today about the new stats being published by the Google reader, however I’d like to take a slightly more cynical look at things.

Paid Links, Pubcon and Matt Cutts

I went to two sessions today where Matt Cutts was speaking. First let me say whatever they are paying him at Google it’s probably not enough, he really does an excellent job making people feel good about Google, and puts a much better face on things than the people who get paid to do that. For those of you who … [Continue reading Paid Links, Pubcon and Matt Cutts]

The Dark Side of Social Media Optimization

Rand came out with a kick ass post on Social Media Optimization for those of you who lean a little more towards the dark side, here are some things to think about.

How To Shoot Yourself in The Foot With Bad Plan and a Bad CMS Implementation

One of the biggest mistakes really large publishers make today is doing SEO like it’s 1999. They throw up hundreds, thousands, and sometimes millions of pages, with the belief that more is better. This has grown exponentially with web 2.0 and blogging apps and cross-tagging, listing and publishing content in multiple spots. Here’s an example that’s pretty typical of a … [Continue reading How To Shoot Yourself in The Foot With Bad Plan and a Bad CMS Implementation]

Blue Widgets – Google and CSS Files

With all this talk about Google Crawling CSS files I thought it might be nice to get an idea what’s within guidelines and what’s not.

How to Practice Kamikaze SEO

One of the key aspects of any SEO strategy is knowing the risks of the tactics you use. As those tactics approach or break Google’s guidelines the more likely they to get you penalized or banned. Knowing where you are on the risk scale helps you know when it is imperative that you take precautions and try to create a … [Continue reading How to Practice Kamikaze SEO]

Wiki Jacking

Rand’s got an interesting video up about wiki-jacking watch it and then read my commentary

Link Payola in the A-List Blog World

Added: The following comment is from Guy Kawasaki about this incident, I moved them to the top since it is relevant to the issue – mg I was given the camera because I am doing a big favor for a photo conference. Arguably, the camera cost me $15,000. I didn’t have to review it. – Guy Kawasaki I like Guy … [Continue reading Link Payola in the A-List Blog World]

Who’s Afraid Of The Big Gray Wolf? 1 in 7 SEOs

I’ve been promoting my advanced SEO book’s free chapter for a while now and, since virtually the beginning, I’ve seen a remarkable trend in my data. That trend is a roughly 14% unsubscribe rate. About 1 in 7 people who choose to get a free sample chapter go on to unsubscribe. Aweber email stats show that 59 out of 412 … [Continue reading Who’s Afraid Of The Big Gray Wolf? 1 in 7 SEOs]

How to Invalidate Wikipedia Articles

Recently Google announced they are experimenting with including Wikipedia in Google News. Personally I’m not a fan of Wikipedia, so I think this is the perfect opportunity to share some tactics on how to make Wikipedia a whole lot more fun.