"Your Business IS Our Business"

Byto SEO is a proven, professional and aggressive Charleston SEO Company with a laser focus on consistently ranking web pages. This is our forte, the reason we get out of bed in the mornings and very simply, our passion. Our craft isn’t taught in schools or accredited universities and there are no two SEO’s alike. Our business is results driven and our education comes from hard knocks experience and staying connected with the best in our industry. At the end of the day, Charleston SEO is an investment that creates an asset for your company which in turn creates long term value, unlike a monthly marketing expense that never goes away. SEO requires time, energy and significant resources to precisely and delicately synchronize with Googles algorithms and move your website into a dominate visibility position. This often magical achievement is diligently sought after because of the wealth of free leads it provides the end user. A page one, position one website ranking for your company can explode your revenue stream because of the number of leads that only click on the first available option on the page. A number one position in the Google Search Engine Rank Pages means a change of up to 40% over the previous positions, including number two in terms of leads and website views. In this position, you will dominate your Charleston competition and this makes SEO a staple for any business. At Byto SEO in Charleston we understand what it takes to position your website at the top and keep it there. Let’s take a look at your online website presence by starting with either a quick, almost instant automated SEO Analysis or begin our deep investigation process by completing our Discovery Form. Your choice of the buttons below.

Hiring a Professional Charleston SEO Company

Finding someone who offers Charleston SEO services is very easy. A simple Google search for local SEO companies in Charleston will lead to hundreds of results. You can also find many professionals who offer these services remotely. Choosing the right person to handle your SEO campaign can be challenging due to the huge number of options available. You might be tempted to opt for the most affordable option you can find, which is not always the best way to get good results with your SEO campaign. Here is why you need to do some thorough research and make sure you opt for an experienced SEO professional or for an SEO company that hires experts in this field.

5. Experience is key

A lot of so-called experts and professionals advertise their services even though they lack experience. Search engine optimization can seem easy but there is actually a lot that you need to know in order to get results. And since schools do not teach marketing or IT students about SEO, the best way to learn about the most efficient SEO strategies is to gain experience in this field. Charleston SEO professionals who lack experience will typically offer lower prices and have a small or empty portfolio. Hiring someone who lacks experience would be a waste of time and money since they will not be able to get the results you want.

4. Professionals keep up with the latest trends

Search engine optimization is a field that changes rapidly. The strategies and trends that were used by professionals three years ago are now obsolete. Search engines use complex algorithms to rank search results and are always trying to improve these algorithms. This means your Charleston SEO campaign has to keep up and rely on the latest strategies. Someone who is not really a professional might use obsolete methods or might not know about all the latest trends.

3. Charleston SEO is an investment

You need to approach search engine optimization as an investment in order to get results that are worth your time and money. You might be tempted to choose the most affordable Charleston SEO company or professional you can find but this could actually be a complete waste of your time and money. Developing and implementing an SEO strategy can take months, which is why you cannot afford to trust someone who won't be able to get the kind of results you want for your Charleston SEO campaign. On the long-term, choosing someone who lacks experience and expertise will be costly since your competitors will have plenty of time to get their site to rank higher in search results and you will end up far behind.

2. An amateur can actually hurt you

Relying on someone who is not a professional can actually hurt you. They might stuff your content with keywords, hide keywords on your page or create as many back-links as possible on low quality websites. These techniques are penalized by Google and other search engines. This means hiring someone who lacks expertise and who uses these methods to optimize your content could get your pages to rank lower in search results or could get your content completely banned from search results. This is why it is always best to hire professionals and to ask what they will do to optimize your content.

1. There is no one size fits all in Charleston SEO

A Charleston SEO professional will be able to assess your needs and will also understand what your goals are. On the other hand, someone who is not a professional will probably use a number of methods they believe will boost your ranking in search results. They might not know how to select the right keywords, might not understand why local SEO is relevant in your specific case and will probably not be able to establish an overall strategy that is aligned with what you do with your other marketing campaigns. A real professional will take the time to learn more about your business and your goals so they can develop a comprehensive and efficient SEO campaign that is adapted to your unique needs.

You might be tempted to hire someone who lacks experience and expertise because they offer very interesting prices and promise you a lot of things. However, SEO is an investment and hiring someone who doesn't know how to properly optimize a website is a waste of time and money. In fact, hiring someone who isn't a professional could hurt your website if they decide to use strategies search engines consider as unethical or unprofessional. You need to look for a Charleston SEO professional or company that can develop a strategy adapted to what your business needs and you also need to make sure they stay up to date with the latest trends and will deliver on their promises.

Basic Concepts Of Charleston Search Engine Optimization

Success with any type of business usually involves setting up your company in an appropriate manner. For instance, if you were to start a real business with a brick-and-mortar store, how you set the store up, and where it is located, will have a lot to do with how much success that you have. If you are setting up an Internet website with the idea that you need to sell products and services, you must also generate traffic that is interested in what you have to buy, and present those products and services in a way that motivates people to purchase what you have to offer. Search engine optimization in Charleston is one of the secrets to how you can attract the right people, and also set your website up so that it will be visible when people search on the search engines.

The concept of search engine optimization rarely is very simple. There are so many factors involved, most people become overwhelmed very easily. They are constantly thinking about how the website looks, what keywords they are using, the theme on their website or blog, and a host of other worries and concerns. In reality, there are only a few SEO strategies that you need to be concerned with when it comes to making sales and driving traffic to your website.

The first thing you need to consider is how much information on your particular topic is located on your Charleston website. This usually is presented in the form of articles that you have written, or that you have outsourced to an article writer. Content really is king on the Internet. This content is how people find you. Search engines use this content to determine whether or not your website is worthy of being found. Therefore, it is in your best interest to provide unique interesting content that is not only going to keep your visitors captivated, but also motivate them to buy what you have to offer. It will also motivate the search engines to rank you high in the SERPs so that you can be found very easily for the keywords you want to rank for.

Another thing you should consider is links. This includes internal linking and inbound linking. Internal linking refers to the links that go to all of the content throughout your site. Essentially, it should be easy for the visitor, and the search engine spiders, to travel through your site through the hyperlinks that you have set up linking to all of your content. Inbound links are the links that are pointing to your site from all over the Internet. If you have quite a few pointed to you, from many different locations, this will inspire the search engine algorithm to rank you higher, allowing you to be found whenever someone types in your main keyword phrase.

By using these two tips, and ignoring all of the other potential agonies associated with professional search engine optimization techniques, you will be one step ahead of everyone else when it comes to ranking high organically in the search engines, and also bringing interested buyers to your website that may increase your overall revenues.

Social Media Marketing and SEO in Charleston

An often overlooked concept in Charleston SEO is the importance of Social Signals. Social signs are the likes, shares, votes, hooks, or opinions individuals put on Facebook, Twitter, LinkedIn or alternative social networking websites that filter out into a variety of search engines.

Social signals indicate that your brand has been discussed by customers, and this also enhances your SERP rank since search engines see societal signals as reliable "recommendations".

The increasing use of social networking websites to share information or just touch base has changed how we communicate, and social signs are the natural consequence of this communication change. Research indicates that people now decide to visit specific websites, not due to a high search engine ranking, but because friends have suggested that the website either directly or through social signals. Additionally, socially connected websites have improved conversion rates together with better brand loyalty and brand recognition, leading to more favorable testimonials through social signals. As social media keeps growing, customers in Charleston will look to social signs to help them make the best product and service option decisions.

If your organization hasn't yet created a social media presence, it is time to act. If you are confused or unsure about how to move, Byto SEO in Charleston offers a full Service Social Media Marketing program which can take care of all your social media marketing needs. When you've created your websites, do not let them stagnate. Regularly update your social websites with diverse content like articles, votes, bookmarks, re-shares and comments -- all these are simply a couple activities that Google uses to help determine a site's rank. Bear in mind that although social media now plays a major role SERP rankings, your focus should still be on your client first of all.  Do not just publish articles for the sake of publishing articles; discuss content that your clients will find truly valuable. Engage with your clients through lively discussions and commenting, videos, images, contests, surveys, and anything else that arouses positive feedback. The more value a client perceives from the brand's social sites, the more likely they are supposed to enjoy, share and urge your brand to others. Social networking has become the strategy of choice to keep your brand in front of your clients and to keep your customers engaged with your brand in ways that conventional Charleston SEO only can't accomplish.