Eric Gillin is the chief business officer of The Lifestyle Division, which includes Bon Appétit, Epicurious, AD, Condé Nast Traveler, Self and Golf Digest. He oversees consumer revenue for this collection of brands, and manages category sales in CPG, travel, home, golf and health for the company.
Gillin was previously digital general manager of AD, Condé Nast Traveler and the Food Innovation Group (FIG), which includes Bon Appétit and Epicurious. Since Gillin joined Condé Nast in 2012, he also served as the executive director of Epicurious, overseeing digital and content strategy, and as the head of product for FIG, running digital product strategy across both Epicurious and Bon Appétit.
In February 2015, Gillin relaunched the Epicurious brand and website; less than a year later, Epicurious traffic had more than doubled, driven by a thousand-fold increase in video and a three-fold increase in social media traffic. Under his leadership, revenue also reached an all-time high, with video revenue quintupling from 2015 to 2016. Gillin also helped establish the new Healthyish vertical in January 2017.
Prior to joining Condé Nast, Gillin was a digital jack-of-all trades at Hearst, where he ran content strategy and developed products for a wide portfolio of brands, winning the Hearst Innovation Award in 2010. He was Esquire’s first full-time web editor and ultimately became the first director of the Hearst Men’s Network. Additionally, he relaunched Good Housekeeping, Cosmopolitan and developed apps for House Beautiful, Marie Claire and Country Living. Prior to his six years at Hearst, he was the entertainment editor for Maxim magazine.