The Beyond Burger®
The world's first plant-based burger that looks, cooks, and satisfies like beef without gluten, soy, or GMOs.
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Water, Pea Protein Isolate, Expeller-Pressed Canola Oil, Refined Coconut Oil, Contains 2% or less of the following: Cellulose from Bamboo, Methylcellulose, Potato Starch, Natural Flavor, Maltodextrin, Yeast Extract, Salt, Sunflower Oil, Vegetable Glycerin, Dried Yeast, Gum Arabic, Citrus Extract (to protect quality), Ascorbic Acid (to maintain color), Beet Juice Extract (for color), Acetic Acid, Succinic Acid, Modified Food Starch, Annatto (for color).
All ingredients from Non-GMO sources
- Serving Size 1 Patty, 4 oz (113g)
- Servings Per Container: 2
- Amount per serving
- Calories from fat 170Calories 270
- 2%Total Carbohydrate 5g
- 13% Dietary Fiber 3g
- 0%Vitamin A
- 6%Vitamin C
*Percent Daily Values are based on a 2,000 calorie diet. Your daily values may be higher or lower depending on your calorie needs
How to Cook
Recommended cooking instructions
PERISHABLE – KEEP REFRIGERATED AND COOK THOROUGHLY BEFORE SERVING. USE WITHIN 3 DAYS OF OPENING. DO NOT REFREEZE. IF PURCHASED FROZEN, THAW IN THE REFRIGERATOR BEFORE COOKING AND CONSUME WITHIN 10 DAYS.
PRE-HEAT GRILL OR PAN TO HIGH HEAT AND COOK FOR 4 MINUTES PER SIDE.
DO NOT OVERCOOK. INTERIOR OF PATTY WILL STILL BE RED OR PINK WHEN FULLY COOKED.
FULLY COOKED WHEN INTERNAL TEMPERATURE IS 165F.
“Beyond Meat certainly defied market expectations and early naysayers. It no longer competes solely in the meat alternative category.”
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“Whether you're a proud carnivore, devoted vegetarian, or newbie vegan on the verge of caving, you've gotta throw this bad boy on the grill. The Beyond Burger is beyond juicy and meaty."
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“OK, literally sign me up to be a Beyond Meat spokesperson because these are crazy. The burgers tasted so much like meat that I had to go back and double-check the box to make sure these were, in fact, vegan."
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WHAT’S THE BEYOND BURGER®
The Beyond Burger® is the world’s first plant-based burger that looks, cooks, and tastes like a fresh beef burger. It has all the juicy, meat deliciousness of a traditional burger, but comes with the upsides of a plant-based meal. The Beyond Burger® packs 20g of plant-based protein and has no GMOs, soy or gluten.
I WANT A BEYOND BURGER®! WHERE CAN I GET ONE?
You can find the Beyond Burger® in over 15,000 retail meat cases, restaurants, hotels and more! Use our locator to find the closest spot to you!
WHY IS IT IN THE MEAT SECTION?
Great question. Part of our Future of Protein vision is to re-imagine the meat section as the Protein Section of the store. In this way, we can help people on their journey to eating more plant-based by allowing them to purchase plant-based foods in the section of the store where they are already purchasing other forms of protein. No pun intended, but we are meeting people where they are in their food journey and offering an easy switch!
WHY A BURGER FROM PLANTS THAT AIMS TO REPLICATE MEAT?
Our belief is that the best way to get people to eat less meat is by giving them what they love–in this case, a juicy delicious burger – without so many of the health, sustainability, and animal welfare downside of a traditional animal-based burger.
WHY DON’T YOU PUT THE BEYOND BURGER IN BOTH THE MEAT AND MEAT ALTERNATIVES SECTION OF THE STORE?
Dual-placement is a possibility but ultimately it’s up to the retailer. Our goal of placing The Beyond Burger® in, at a minimum, the meat section of the store is our attempt to help attract carnivores to the category and help change that meat case to the protein case.
WHAT KIND OF PROTEIN DO YOU USE?
The primary source of protein in The Beyond Burger® comes from peas. It’s soy, gluten and GMO free.
HANG ON…IF THIS ISN’T BEEF, WHY ARE THE BURGERS RED?
Well, we used beets to do that! Amazing, right! We wanted to keep the whole experience of cooking burger as similar as possible for our flexitarian fans, so we’ve worked very hard to create a burger that changes color as you cook it just like animal protein.
WHY DOES THE BEYOND BURGER® “BLEED”?
While we didn’t design The Beyond Burger® to “bleed” per se, the beets we use to give the patty a red-meat appearance have led some in the media to remark that the burger “bleeds” beet blood.
HOW DO YOU REBUILD MEAT WITHOUT GENETICALLY MODIFYING ANYTHING?
This question gets back to the company’s basic thesis that meat’s core parts – amino acids, lipids, trace elements, carbs and minerals – don’t have exclusive residence in the animal kingdom. Our task is to eliminate the need for meat from animals and find the same or analogous materials in the plant kingdom. We are not inventing new materials but matching the plant equivalent and assembling it in the architecture of meat. And the way we do that assembly is similar to the simple process used to make pasta – we mix our plant-based ingredients, compress the mixture, and then shape it into final product (in our case, using a patty former).
HOW LONG HAD THE BEYOND BURGER® BEEN IN DEVELOPMENT?
It’s really the culmination of 7+ years of work against our goal to understand meat, its composition, and associated sensory experience, better than anyone on the planet, and then rebuild that directly from plants.
DOES THE BEYOND BURGER® NEED TO BE REFRIGERATED?
Yes. Just like meat, you should keep The Beyond Burger® at refrigerated temperature until you throw it on the stovetop, griddle, or grill.
HOW LONG CAN I KEEP THE BEYOND BURGER®?
Be sure to check the “use-by date” marked on the front of your package. Once you’ve opened the package, however, they should be cooked and eaten within 2-3 days.
WHAT’S THE SHELF-LIFE?
Check the retailer-applied “use-by date” on the front of the package.
IS THE BEYOND BURGER® SAFE TO CONSUME IF I HAVE A NUT ALLERGY?
Peas are legumes. People with severe allergies to legumes like peanuts should be cautious when introducing pea protein into their diet because of the possibility of a pea allergy. Our products do not contain peanuts or tree nuts.
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