Today, people expect more from their brands. Those expectations may seem unreasonable but they have been reset for good. Brands can no longer draw comfort from being a bit better than their direct competitors or doing what they’ve always done. They need a new playbook to not just meet but set new expectations. To be human friendly not just human like.
Chapter is a new type of creative studio focused on designing soulful brands that thrive in today’s world of unreasonable expectations. We focus our energy on rethinking products, communications and the way they work together to bring brands to life in more joyful, unexpected and human friendly ways.
We do this by colliding commercial and brand rigor, human empathy and multidisciplinary design to help businesses seize the right opportunity, reset their direction and reinvent themselves and the categories they operate in.
WE’RE BUILDING A HOME FOR BRILLIANT MISFITS
Our experience has led us to do things a bit differently. We act as an agent of change not an agency of record. We’re obsessed in finding the human opportunity or problem and solving or seizing it in whatever shape it takes. We break down silos. We move fast. We’re open. We show the thing. We’re fearless, optimistic explorers of the path less traveled.
The work we do makes it difficult to share what we're up to publicly.
For a private viewing of these projects, please contact us.
We partner with a select number of changemakers who know they need to change what they do to meet the unreasonable expectations people have today
Curious, optimistic, misfits wanted
We’re a bunch of designers, writers, producers and strategists restlessly dissatisfied with how brands, agencies and consultancies act today. If you feel like you’re a misfit, let’s change things together.
Most places just want to buy your time. We want you to join our league of diverse freelance talent from which we custom build teams to match extraordinary people with extraordinary projects.
This is not an internship. It’s an always-on crash course in solving real problems, open to talent all over the world, done 10 weeks at a time.
Get better by doing things together
Book a portfolio review
Join us to solve something
that matters together