Food & Beverage

McDonald’s Sweet Christmas Ad Reminds Adults to Embrace Their Childlike Imagination

The brand marks the fifth anniversary of its "#ReindeerReady" campaign

McDonald's Christmas
McDonald's ad follows a girl's lifelong bond with her imaginary friend.Leo Burnett London
By Brittaney Kiefer

4 mins ago

The magic of Christmas can fade as you get older, but McDonald’s wants to inject the season with more childhood wonder as it marks the fifth anniversary of its “#ReindeerReady” campaign.

Brittaney Kiefer

Brittaney is Adweek's European creativity editor.

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