| Scoreboard |  |
 |
 |
 |
 |
|---|---|---|---|---|---|
| Adults 18-49: Rating/Share | 6.6/16 | 3.7/9 | 3.4/8 | 2.5/6 | 1.6/4 |
| Adults 18-34: Rating/Share | 5.6/15 | 3.0/8 | 2.2/6 | 2.8/8 | 1.5/4 |
| Total Viewers (million) | 17.647 | 10.776 | 13.538 | 5.491 | 4.172 |
Due to the nature of live sports programming the ratings for NBC (NFL Football) and CBS (NFL overrun) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.
An extra disclaimer: CBS had about 11 minutes of NFL overrun and even 11 minutes of “the golden boy” Tom Brady in a closely contested battle vs. Peyton Manning makes a big difference. Though directionally you can get an idea of how CBS did last night, the numbers below are fairly useless as far as determining how particular shows did, particularly 60 Minutes. Check back this afternoon for the final numbers.
Sunday Night Football scored its fourth best overnight rating ever, and that was more than enough to lead NBC to victory on Sunday night.
The American Music Awards averaged a 4.3 rating with adults 18-49 between 8p-11p, down 22% from 2009′s 5.5 preliminary rating. Though 2009 pulled the best 18-49 numbers since 2004, last night’s ratings were also down vs. 2008′s 5.1 rating with adults 18-49. It was the American Music Awards lowest-rated telecast ever with adults 18-49. Looking for the silver lining, ABC notes the increases versus last year with teens (+12%) and kids 2-11 (+19%). The Justin Bieber effect?
Without the national afternoon NFL game this week, or any of the ratings bonanza that is NFL overrun, Fox’s 8p-9pm lineup took a hit with The Simpsons down 26% with adults 18-49 versus last week, and The Cleveland Show down 23%. Family Guy was down 3% and American Dad was down 8%.
Broadcast primetime ratings for Sunday, November 21, 2010:
| Time | Net | Show | 18-49 Rating/Sh | Viewers (Millions) |
| 7:00 | CBS | NFL Overrun/60 Minutes | 4.6/13 | 19.49 |
| NBC | Football Night In America | 3.5/10 | 9.87 | |
| FOX | Cleveland Show (R) | 2.0/6 | 5.39 | |
| ABC | America’s Funniest Home Videos | 1.9/5 | 8.03 | |
| 7:30 | FOX | The Simpsons (R) | 1.9/5 | 4.46 |
| 8:00 | NBC | Football Night In America/Sunday Night Football | 7.1/17 | 19.90 |
| ABC | 2010 American Music Awards | 3.9/10 | 11.45 | |
| CBS | 60 Minutes/Amazing Race | 3.1/8 | 11.65 | |
| FOX | The Simpsons | 2.9/7 | 6.63 | |
| 8:30 | FOX | Cleveland Show | 2.4/6 | 5.04 |
| 9:00 | NBC | Sunday Night Football: Giants at Eagles | 7.8/18 | 20.84 |
| ABC | 2010 American Music Awards | 4.6/11 | 12.65 | |
| CBS | Amazing Race/Undercover Boss | 3.3/7 | 11.88 | |
| FOX | Family Guy | 3.3/7 | 6.59 | |
| 9:30 | FOX | American Dad | 2.3/5 | 4.83 |
| 10:00 | NBC | Sunday Night Football: Giants at Eagles | 7.9/20 | 19.97 |
| ABC | 2010 American Music Awards | 4.2/11 | 10.99 | |
| CBS | Undercover Boss/CSI: Miami | 2.4/6 | 11.12 | |
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Nielsen TV Ratings: ©2010 The Nielsen Company. All Rights Reserved.
Definitions:
Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.
For more information see Numbers 101 and Numbers 102.
so, is Skating with the stars will air on 9:13 / 8:13c and is it going to be live ?? anyone have an idea ??
so, Skating with the stars will air on 9:13 / 8:13c and is it going to be live ?? anyone have an idea ??
I hope in the finals AD goes up and Cleveland show down. Go AD!!!
At least the AMA’s improve the timeslot from last week for ABC. Its some sort of victory.
sry, it wasn’t on purpose posting my comment twice
So what do you want to bet that E! ratings were up 22% last night in the adult 18-49 category? This site is only listing the 4 stations. Last night at 9:00 E! showed Adam Lambert’s lifestory. Smart move on their part to air it during the AMA’s Last year the American Music Awards had it’s biggest rating since 2001. But they had a hugely popular line-up. Controversial or not they should have brought Adam Lambert back. The ratings would have sky rocketed between the special interest groups with the FCC in their speed dial waiting to make a complaint, people curious to see what he’d do and his large fanbase. Gearing the show toward pre-teens (who only have an allowance to spend) on a school night wasn’t the brightest move on ABC’s part
I’ve got to watch more shows live to catch the promos. I thought they were airing three episodes at 9 and since they already aired 7, I assumed they wouldn’t be airing a new episode this Tuesday because 10 episodes before the holidays is usually their quota. But with two episodes at 9pm (Nov 30 and Dec 7, I assume) that makes more sense.
@SVU
NOF is scripted? Could have fooled me.
The Adam Lambert thing was somewhat of a myth. Lady Gaga actually outdrew him considerably–her segment from 9:30-10 also featured Jennifer Lopez and Mary J. Blige performing.
BEP, Rihanna and Carrie Underwood drew well from 9-9:30. Whitney, Eminem, 50 Cent and Alicia Keys were big at 10PM as well.
Just reading those names again, you see why the ratings were better. They were just hitting such a broader audience last year.
Family Guy is still showing new episodes? Bomb of the millenium…..
@Bert, in what alternate universe is a 3.3 “the bomb of the millenium”.
The economics of television has changed sir.
I hated this year’s AMAs because I hate Justin Bieber!!! I just can’t stand HER!
The reason the AMA’s were down 22% was because the Jonas Brothers were not nominated or on the show…
You just lost millions of viewers right there. Just saying.
NFL is on beast mode right now. It knocked the crap out of the AMAs.
AMAs only did marginaly better than the usual ABC line-up. At 9:00-10:00 DH sometimes performs even better. However ABC will see HUGE ratings tonight. Interesting to see how many DWTS fans stick around for SWTS. Especially with the 15 min or so overun. Still shocked how money losing but ratings hit NFL Sunday doesn’t appear to help NBC with promotion. That is the prime reason NBC pays big $$ for the NFL. ABC was wise to shift Monday Night Football to sister station ESPN.
@Fred
When this season has DH done better than 4.6?
Premium network Disney Channel garners around 4 million viewers Friday Night. Wondering how many viewers ABC would wind up with if they aired similar programing. Not a fan of the headache indusing Super Nanny. 2 family oriented sitcoms would be far more watchable at 8:00-9:00. A mini TGIF comedy block.
Oops . I was only looking at the total viewers. Too bad that doesn’t mean much these days.
don’t like supernanny either but its cheap reality crap. even CBS is having some trouble on friday.
Most Adam Lambert fans were watching the glam-rocker’s E Hollywood Story instead. And lots of Allen fans were watching it too, so they could complain that the story was all about Adam and not enough about Kris. Pretty funny when you think about. An Adam story that does not sing the praise of Kris.
Event is on tonght, but most will be watching Palin shake her booty instead. Event started off with good ratings and lots of buzz. It lost about half its initial viewers. The show is actually pretty good. Not quite Lost , 24 or V but still ok cause those shows aren’t on.