The Pavilion
The United States Pavilion is designed to introduce visitors from all over the world to the leading role America plays in developing the future of global mobility. The Pavilion is the convergence of the ideas and technologies that will move us towards the future as we reach across cultures and borders to build a better tomorrow for all. Every decision made in designing the United States experience is informed by the same question asked of all our guests: “What Moves You?”
Experience
Driven by a passion for making lives better, a consortium of 13 leading American organizations has poured over every detail to create a unique journey through American innovation. The Pavilion is a space where guests experience the thrill of American’s firsts from the past, present, and future.
Moving People
Moving Cities
Moving Ideas
Moving Lives
Moving Goods
Moving Beyond
Moving Money
Moving Everything
News & Updates
Partners
Big Things Group
With more than 100 years of combined experience in public diplomacy, international exchange, and global convening, the partners of Big Things Group are unmatched in their reach and resources.
Using the power of exchange, exposition, and cultural experience, BTG has connected and impacted billions of citizens from all corners of the world.
U.S. Department of State
The U.S. Department of State is responsible for U.S. participation in international expositions abroad sanctioned by the Bureau of International Expositions. The Department works with private sector partners to create and operate U.S. Pavilions at these events.
George P Johnson Experience Marketing
At GPJ, we dive in, think big, and work together to bring brands to life through immersive events and experiences that drive brand affinity, shift perceptions, and establish deeper relationships between our clients and their customers.
As individuals, we are inventive, passionate, and committed. As a team, we’re unstoppable. Our clients keep winning because our people keep raising the bar – day in and day out. We have the right blend of creative courage, strategic thinking, and a relentless commitment to tangibly strengthening our clients’ brands at every interaction.
We are part of the Project Worldwide agency network. Project is an independent global network of wholly owned agencies with more than 2,000 full-time employees. Our agencies closely collaborate with one another on behalf of our clients, inspiring people to participate and act.
Giuliani Associates
Giuliani Associates was established in 1959 with the goal of rendering architectural services to a world in motion. In addition to traditional architectural services, they also offer support for Building Information Modeling, Virtual Reality, and Facility Management.
Giuliani’s in-house staff of architects, designers, planners, specification writers, complimented by various consulting specialists, possess the capability to meet any design need immediately, efficiently and responsibly.
Fentress Architects
Fentress Architects is an international design firm with studios in Denver, Colorado; Los Angeles, California; San Francisco, California; Washington, D.C.; London, U.K.; and Shanghai, China. Founded by Curtis Fentress in 1980, the firm passionately pursues the creation of iconic public architecture. Known for his “patient search,” Curtis Fentress, FAIA, RIBA, has designed $42 billion of architectural landmarks worldwide, visited by more than half a billion people each year. As a testament to the firm’s solution-driven and creative design approach, projects designed by Fentress have been honored with over 550 awards for innovation and excellence.
Fentress is internationally known for innovative, award-winning design of airports, museums, convention centers, laboratories, higher education, civic, and government buildings. Additionally, the firm designs office, mixed-use, religious and residential buildings. Curtis Fentress is internationally recognized for the design of Denver International Airport, voted “Best Airport in North America” by Business Traveler Magazine readers six consecutive years (2005 – 2010). Fentress’ last project in Dubai – the “Dancing Sisters” towers, was an enormous success, and they are prepared to deliver again on this next project.
Global Ties U.S.
Global Ties U.S. strengthens relationships between individuals and nations by making international exchange programs more effective.
When business, nonprofit, government, and academic leaders from around the world connect with their counterparts in the U.S. through international exchange programs, the relationships they forge become a powerful tool for addressing some of our biggest global challenges.
For over 50 years, Global Ties U.S. has been making these kinds of connections possible. As a nonprofit partner of the U.S. Department of State, they sustain a network that coordinates international exchange programs and brings current and future leaders from around the world to communities throughout the United States. Global Ties provides its members — from large, national organizations to smaller, community-based ones serving all 50 states and more than 20 countries — with connections, leadership development, and professional resources so that they are the strongest, most effective organizations they can be.
USC Center on Public Diplomacy
The USC Center on Public Diplomacy (CPD) was established in 2003 as a partnership between the Annenberg School for Communication and Journalism and the School of International Relations at the University of Southern California. It is a research, analysis, and professional education organization dedicated to furthering the study and practice of global public engagement and cultural relations.
CPD is a recognized leader in the public diplomacy research and scholarship community and is the definitive go-to destination for practitioners and international leaders in public diplomacy while pursuing an innovative research agenda designed to bridge the study-practice gap. This agenda includes advancing research into global pavilions and the impact thereof, and how nations use branding principles to increase their soft power. Principles laid out in CPD Director Jay Wang’s book, Shaping China’s Global Imagination: Branding Nations at the World Expo are incorporated into the American pavilion’s design.
Middle East Council of American Chambers of Commerce
Virgin Hyperloop One
Hyperloop is a new mode of transportation that moves freight and people quickly, safely, on-demand, and direct from origin to destination. Passengers or cargo are loaded into the hyperloop vehicle and accelerate gradually via electric propulsion through a low-pressure tube. The vehicle floats above the track using magnetic levitation and glides at airline speeds for long distances due to ultra-low aerodynamic drag. California based Virgin Hyperloop One systems will be built on columns or tunneled below ground to avoid dangerous grade crossings and wildlife. It’s fully autonomous and enclosed, eliminating pilot error and weather hazards. It’s safe and clean, with no direct carbon emissions. What’s more – Virgin is planning on opening a hyperloop in the UAE, between Abu Dhabi and Dubai, to connect the two cities and drastically reduce travel time and cost. What was once an hour-and-a-half road trip can become a 12-minute hyperloop ride, making the two cities more integrated, cooperative, and collaborative.
Human Design
Human Design is a full-service creative agency. We use strategy, design, media production and marketing to help our clients execute compelling campaigns, launch disruptive products and build international brands.
Our clients include Nike, the United Nations, Twitter and a number of the most courageous, forward-thinking companies doing business today.
NYU Abu Dhabi
NYU’s agreement with the Emirate of Abu Dhabi to create NYU Abu Dhabi is the outcome of a shared understanding of the essential roles and challenges of higher education in the 21st century: a common belief in the value of a liberal arts education, concurrence on the benefits a research university brings to the society that sustains it, a conviction that interaction with new ideas and people who are different is valuable and necessary, and a commitment to educating students who are true citizens of the world.
Aldrin Space Institute
The Aldrin Space Institute at Florida Institute of Technology was created to advance space exploration and development toward the goal of establishing and sustaining a permanent human presence on Mars, and maintaining the scientific and technical legacy of Dr. Buzz Aldrin. The institute is currently focused on advancing Cycling Pathways to Occupy Mars – Dr. Aldrin’s plan for a permanent human settlement on Mars. They partner with domestic and international academic and research institutions to support the space-related research programs at the university, host public outreach events about the project, and sponsor and contribute to space-related research, all in the interest of moving us closer and closer to reaching the red planet.
Action Impact
Action Impact has over a decade of experience making a difference by engaging brands in meaningful conversations with the people who matter most to them. They pride themselves on being culturally connected, fearlessly creative, and having the strategic insight to bring brands to life.
Thornton Tomasetti
Thornton Tomasetti optimizes the design and performance of structures, materials, and systems for projects of every size and level of complexity. An employee-owned organization of engineers, scientists, architects, and other professionals collaborating from offices worldwide, they support clients by drawing on the diverse expertise of our integrated practices. Thorton Tomasetti is committed to being a sustainable and enduring organization and the global driver of innovation in its industry.
Support the Future
The USA Pavilion at Expo 2020 Dubai is a public-private-partnership (PPP) that unites the resources and reach of the public and private sectors. To be successful we must come together as a nation to fund, design, build, operate, and relocate our national pavilion in Dubai. And, as one of the largest partnerships currently being overseen by the Department of State, there is a special prominence to these efforts.
This is our chance as a nation to show the world that the U.S. remains a leader in defining the future. That we engage and collaborate with all cultures. That we are open for business.
When you make a tax-deductible gift you are funding more than a pavilion; you are helping to define our shared national identity.
For more information, please email: info@pavilion2020.org or call +1 (202) 495-0434.
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About Us
Our winning design plans for the US Pavilion are based on the theme “What Moves You” and features the power and diversity of culture, technological innovation in mobility, and commercial opportunity throughout the United States.
Former Ambassador Frederick M. Bush is a respected executive with a unique combination of diplomatic, political, and business experience in both the public and private sectors. Previous positions include deputy chief of staff to the vice president of the United States, assistant secretary of commerce, associate director of the Woodrow Wilson International Center for Scholars, and U.S. Commission-er-General to the World Exposition in Seville, Spain (1992).
Greg Houston is a leader in international development, non-profit and NGO consulting, and multilateral government relations. He has worked in over 40 countries, led the creation and revitalization of numerous organizations and foundations, and raised more than $250 million in private funding and sponsorship for public diplomacy and international engagement efforts. Greg is the founder and executive director of Big Things Group, an international fundraising and public diplomacy firm that has raised over $1 billion for its clients. He also served as Global Vice President of The Search for Common Ground, Senior Vice President of The Meridian Center, and Director of New Initiatives for the Wilson Center. Greg was named “Most Influential Under 40” by Washington Life Magazine three years in a row, from 2012-14.
Alonzo Fulgham currently leads the global business initiatives of Galileo Energy Partners, focused on electric power generation in West Africa. He is a former USAID Administrator and retired Foreign Service officer with prior service in Swaziland, Jordan, Serbia, Montenegro, Georgia, and Azerbaijan. He previously served as Senior Vice President for Strategy and Sustainable International Development at CH2M, an international civil engineering and infrastructure firm. He is a member of the Council on Foreign Relations and the American Academy of Diplomacy.
The Honorable Alan Dunn is a former U.S. Assistant Secretary of Commerce and has been engaged in the practice of international trade and national security law since 1980. He has been a partner at Stewart and Stewart law firm in Washington, D.C. for over 15 years, leading the international transactional practice group. Before practicing law, he was a member of the U.S. Department of State Foreign Service. As Assistant Secretary of Commerce under President George H.W. Bush, he was among senior U.S. officials responsible for forming and implementing trade policy. His expertise is in international trade law, nuclear non-proliferation policy, arms control, and export licensing.
Julian Ha is practice leader of Heidrick & Struggles’s Government Affairs and Trade Association practices. As a lawyer for Paul Weiss, Baker & McKenzie and Linklaters, he advised global corporations on their IPOs, private equity investments and cross-border M&A transactions. He has served on the Board of China Recycling Energy Corporation (CREG), a NASDAQ-listed company where he chaired CREG’s compensation committee, and Propulsys, a privately-held, precision manufacturing company with operations in the US, Germany and China. He is currently a board member of the Public Affairs Council, US-ASEAN Business Council and the National Association of Corporate Directors – Capital Area Chapter. Julian also serves on the global Board of AESC, which represents the entire retained executive search and leadership consulting profession.
Andrew Hendricks is co-founder of ExperiusVR, a trusted, full-service virtual and augmented reality studio. They engage body and mind through the industry’s most advanced technologies like 360 video, photogrammetry, volumetric video, and 3D audio. Andrew is the son of media visionary, John Hendricks the Founder of the Discovery Channel. Andrew is also the founder and CEO of Driven Experiences: Off Road Driving and Racing Schools. His racing career began in college in NASCAR Grand-AM Road Racing Series, now the IMSA Series. He won 2 Championships: 2008 for Ford and 2010 for BMW. Andrew is also co-owner of Gateway Canyons Resort and Spa in Colorado, recipient of AAA/CAA Four Diamond Awards 2018, the Condé Nast Readers’ Choice List 2017, Forbes Travel Guide Four Star Awards 2017, and Travel + Leisure World’s Best Awards 2017. Andrew is contracted with Ford’s Vehicle Dynamics Group to develop the 2018-2019 Ford Raptor Suspensions and now in the process of developing the 2021 Ford Bronco. Andrew is 1 of 26 drivers in the world to hold a Tier 4 Development certification from Ford. Finally, he is co-owner of Curiosity Stream, a global non-fiction SVOD (Streaming Service) and Technology Company Founded by John Hendricks with 3 Emmy wins in the Documentary category and over 1 million subscribers.
Dr. Joshua W. Walker currently serves as the Global Head of Strategic Initiatives and Japan in the Office of the President of Eurasia Group the world’s leading political risk consultancy out of its Washington, DC and Tokyo offices. He brings over two decades of international business diplomacy to this new role, most recently serving as the CEO and President of the USA Pavilion of the 2017 World Expo in Astana, Kazakhstan, Founding Dean of the APCO Institute and Senior Vice President of Global Programs at APCO Worldwide, a global strategic communications firm. Dr. Walker is also a Transatlantic Fellow at the German Marshall Fund of the United States focused on Japan for the Asia program and teaches Leadership and the American Presidency for the Reagan Presidential Foundation at the George Mason University. In addition to being a thought leader who often discusses with and writes on international affairs for a variety of media and news outlets, Dr. Walker has numerous other appointments, board memberships, and fellowships he is involved in. Before joining the private sector, he worked as a Senior Advisor for the Secretary’s Office of the Chief Economist and prior to this served in the Secretary’s Global Partnership Initiatives. He has also previously worked on the Turkey Desk of the Bureau of European and Eurasian Affairs at the State Department, the U.S. Embassy Ankara, and for the Joint Chiefs of Staff at the U.S. Department of Defense. Dr. Walker holds a Princeton doctorate, Yale master’s, and a University of Richmond bachelor’s and speaks both Japanese and Turkish.
Mark Giuliani began his career with Giuliani Associates in 1986 after graduating from Wheeling Jesuit University with a Bachelor of Science in Business Administration. After joining the firm, Mr. Giuliani received a Master’s of Architecture from the School of Architecture and Planning at the Catholic University of America. Mr. Giuliani has overseen the architectural services for nearly a billion dollars of construction. After taking over the firm, Mr. Giuliani transformed Giuliani Associates from a company focused strictly on the aviation industry to one that now offers multiple services to a variety of industries. Mr. Giuliani and his team of professionals provide services to owners, developers, investors, ranging from program development to facility management. Mr. Giuliani is the Chair of the Advisory and Development Board of the School of Architecture and Planning at the Catholic University of America. He also runs ARCH-i-TECH.TV, where architecture and technology come together.
Curt Fentress is a world leader in architectural design. In 2010, the American Institute of Architects (AIA) honored Fentress with the highest award for public architecture, the Thomas Jefferson Award, recognizing “a portfolio of accomplishments that evidences great depth while making a significant contribution to the quality of public architecture.” He was also awarded the highest honor from the AIA Western Mountain Region, the 2010 Silver Medal for “significant contributions to the profession and the citizens of the region, and transcending local boundaries in making these contributions.” He was inducted into the AIA College of Fellows in 1996, and is a member of the Royal Institute of British Architects. Today, Fentress Architects has five international studios and a team of 150 professionals.
David Rich, Senior Vice President and Executive Producer of George P. Johnson Experience Marketing, is a global award-winning event and experience design innovator, strategist, executive producer and account manager. Recognized internationally as one of the pioneers of event strategy and strategic experience design best practices, he is the inventor of the Strategic Experience Mapping process, lauded by Event Marketer magazine for its excellence in driving events with clearer goals, big ideas, and more confident outcomes. In his more than 25-year career, he has created and managed high profile award-winning programs with Formula 1, PGA and European PGA Golf, and most recently, the development and production of the Cisco Systems Rio 2016 Olympic Brand Experience.
Christopher Kidder serves as Director of Envoy Limited, a consultancy providing management, program, project and advisory services to executives and governmental clients. He serves on the Board of Directors of several international alternative energy trade organizations. Prior to founding Envoy in 2005, he was a Director with PricewaterhouseCoopers’ (PwC) Global Capital Markets Group in London. As an appointee in the administration of US President George H. W. Bush from 1988 – 1992, Chris served as the Director of Protocol for the US Pavilion at the 1992 Universal Exposition (Expo 92) in Seville, Spain. As a member of the executive team responsible for funding and managing the United States’ historic participation in the last Universal Exposition of the 20th Century, he assisted the Chief Executive Officer in identifying, marketing concept to, and securing $15 million in sponsorship from blue-chip US corporations.
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